Open to opportunities

Julian Herrera

@julianherrera

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Graphic designer creating brand identities and animated multimedia for digital campaigns and social media.

Colombia

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What I'm looking for

I’m looking for a team where I can design impactful brand identities and animated multimedia—building visual concepts for social, web, and campaigns, collaborating closely, and continuously improving with new tools like AI-driven ad design.

I’m a graphic designer (Universidad Santo Tomás, 2014–2018) who creates multimedia content for social networks, web, advertising campaigns, and endomarketing. I focus on effectively implementing visual identity and brand manuals in every piece, with a strong emphasis on detail.

Since 2024, I work in BOYDORR NUTRITION (ALPINA GROUP COMPANY) in the role of grphic Designer Create graphic, audiovisual and printed content for internal, external campaigns, product launches, such as graphic pieces, banners, pendants, magazines, foldins, infographics, mailings, POP material, among others, design interactive content, oriented to the different sales lines, as well as designs for social media content grids, to devise and develop visual and animated audio concepts such as reels, corporate videos through Adobe Creative Suite

In 2022, I Work Freelance Digital Graphic Designer, developing personal brand identity and branding elements like logos, visual styles, and POP material. I manage and design social media content, including launching advertising campaigns through Facebook Ads and Instagram Ads, always aiming for striking, memorable visual representation.

At COLPENSIONES (May 2020–Jun 2022), I created graphic and audiovisual content for internal and external campaigns and the web—infographics, banners, newsletters, mailings, and corporate communication. I also devised and developed animated concepts such as GIFs and R clip sequences using Adobe After Effects and Premiere to help deliver key information and corporate material at government events.

Earlier, I strengthened brands through roles like Junior Graphic Designer at DataFreaks Lab (Jul 2019–Mar 2020) and Junior Graphic Designer at IMAGINATIO Digital Agency (Feb 2019–Jul 2019). I designed graphic pieces, infographics, newsletters, and 2D animations for endomarketing and advertising campaigns using Adobe Creative Suite, and I’ve continued to expand my toolkit with courses in Generative AI and “Artificial intelligence for META ads” (2025).

Experience

Work history, roles, and key accomplishments

Current

Graphic designer

Current

Boydorr Nutrition

Jun 2024 - Present (2 years)

Create graphic, audiovisual content for internal, external campaigns, product launches, such as graphic pieces, banners, pendants, magazines, infographics, mailings, POP material, design interactive content, oriented to the different sales lines, as well as designs for social media content grids, to devise and develop visual and animated audio concepts such as reels, through Adobe Creative Suite

Design Design Tools Photoshop Illustrator Illustration Adobe Illustrator Adobe Creative Suite Adobe Photoshop Adobe Premiere Pro Adobe After Effects adobe indesign Adobe XD Creative Creative Production Creative Composition Animation Motion Graphics Motion Design

Current

Freelance Graphic Designer

Current

Freelance

Jun 2022 - Present (4 years)

Developed personal brand identity and branding elements such as logos, visual styles, and POP material to create striking, memorable visual representations. Managed social media content and launched advertising campaigns through Facebook Ads and Instagram Ads.

Brand Identity Logo Design Social Media Content Facebook Ads Instagram Ads Adobe Illustrator Adobe Photoshop

Multimedia Graphic Designer

Colpensiones

May 2020 - Jun 2022 (2 years 1 month)

Created graphic and audiovisual content for internal and external campaigns and the website, including infographics, banners, newsletters, and mailings. Developed animated concepts such as GIFs and R-clip sequences using Adobe After Effects and Premiere, supporting corporate materials for nationwide government events.

Adobe After Effects Adobe Premier Motion Graphics GIF Creation Infographic Design Newsletter Development Banner Design Endomarketing

Junior Graphic Designer

Datafreaks Lab

Jul 2019 - Mar 2020 (8 months)

Produced advertising and social media content for brands and organizations (e.g., Cocoon, DataFreaks Lab, Fedegan, Ministry of Defense), supporting positioning across communication channels. Designed graphic pieces, infographics, newsletters, and 2D endomarketing animations to strengthen visual identity.

Adobe Creative Suite Social Media Content Advertising Creative Infographic Design 2D Animation Endomarketing Content Brand Identity Design

Junior Graphic Designer

Imaginatio Digital Agency

Feb 2019 - Jul 2019 (5 months)

Designed graphic content for brands and institutions (including Colombian Football Federation and Bogotá Chamber of Commerce) for advertising campaigns, social networks, and websites. Used Adobe Creative Suite to support brand positioning across different communication channels.

Adobe Creative Suite Graphic Design Social Media Design Web Graphics Creative Production

Multimedia Graphic Designer (Practice)

Darnel Group

Aug 2018 - Feb 2019 (6 months)

Created graphic pieces including infographics, mailings, newsletters, and tutorials for internal and external campaigns, plus social media and web content. Designed and edited audiovisual assets such as 2D animations, GIFs, presentations, and transitions using Adobe After Effects, Premiere, Illustrator, and Photoshop for corporate events.

Adobe After Effects Adobe Premier Adobe Illustrator Adobe Photoshop 2D Animation GIF Creation Infographic Design

Education

Degrees, certifications, and relevant coursework

Domestika

Digital Painting Techniques (course), Digital Painting

Course in digital painting techniques.

Universidad Santo Tomás

Graphic Designer, Graphic Design

2014 - 2018

Graphic Design education with experience creating multimedia content for social networks, web, advertising campaigns, and endomarketing POP material. Focused on applying visual identity and brand manuals across deliverables, with skills in brand identity, 2D animation, video editing, branding, and illustration.