Joseph Russel Masolabe

I'm Joseph Russel C. Masolabe, a dedicated CRO Specialist and UI/UX Designer with a passion for creating user-friendly, conversion-optimized interfaces. My expertise lies in applying UX research methodologies to enhance user experience and improve interaction design. I have a strong track record of designing high-converting landing pages for service-based businesses, utilizing tools like Figma, Adobe XD, and Webflow to create intuitive user flows and interactive mockups.

Throughout my career, I have successfully conducted website audits and implemented A/B testing strategies that have consistently improved conversion rates by over 5%. My experience spans various industries, including working with clients in the US and Australia, where I led UI/UX enhancements and optimized landing pages for better lead generation. I am committed to developing brand-aligned UI designs that ensure consistency across platforms while crafting custom graphics that resonate with target audiences.