At Amazon Web Services, I lead enterprise data architecture engagements that modernize data platforms and digital marketing capabilities.
I turn business processes and customer requirements into Adobe Experience Platform and Real-Time CDP blueprints for unified profiles, identity resolution, segmentation, journey orchestration, and campaign activation.
I've designed conceptual through physical data models across OLTP, OLAP, warehouse, lake, relational, columnar, document, and semantic-layer architectures. I also guide batch and streaming ingestion, ETL and ELT, migration planning, validation, and governance controls.
My earlier work at Amazon, the University of Illinois, and ZS Associates built my foundation in SQL, Python, Bash, research data systems, technical communication, and database-backed software solutions.

