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Joaquín Mosquera

@joaqunmosquera

I grow sports media audiences through SEO, Google Discover, editorial strategy, and social content.

Argentina
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What I'm looking for

I'm looking to lead editorial, SEO, and social audience growth for digital media brands, building high-performing multi-market teams and scaling audiences through data-informed content strategy.

I've led editorial and social media strategy for DSports (DirecTV), North Star Network, and Futbol Sites, building sports-media audiences across LATAM, Spain, and US Hispanic markets.

At North Star Network, I grew Solobasket from 300K to 1M monthly sessions, achieved a 13% Google Discover CTR, and launched Top Mercato LATAM across three markets, reaching 2.3M+ sessions in 2025. I also built social presences from zero for three brands, generating 1.15B impressions and reaching 400K TikTok views per month within three months of launch.

For the FIFA World Cup 2026 at DSports, I led live social and digital coverage, coordinating remote Community and Content Managers across Instagram, Facebook, X, TikTok, and YouTube while ensuring compliance with FIFA content regulations.

Across my career, I've directed real-time coverage for major tournaments, managed teams of up to 30 people, overseen CMS migrations, and used SEO, audience reporting, and platform-specific content strategies to grow digital sports brands.

Experience

Work history, roles, and key accomplishments

DD

Content Coordinator — FIFA World Cup 2026

DSPORTS (DirecTV)

Jun 2026 - Jul 2026 (1 month)

Led live social and digital content coverage of the FIFA World Cup 2026 for DSports (DirecTV), coordinating a remote team of Community/Content Managers across Instagram, Facebook, X, TikTok and YouTube. Defined and implemented the multi-platform content strategy in real time, adapting each format to the audience and specifications of each platform.

Education

Degrees, certifications, and relevant coursework

DA

Data SEO Academy

Certificate, SEO

2025 - 2025

Completed SEO for Media training at Data SEO Academy in 2025.

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