Jerwin Bides

Started a remote marketing studio offering social media content, SEO blog writing, and website and landing page layout design to small businesses in the US and Australia. Built the brand from scratch including name, logo, palette, typography, and a full brand identity guide.

Lead generation through account-based marketing and outreach using LinkedIn Sales Navigator. Manage email marketing programs in Salesforce Pardot, produce podcasts and webinars end to end, own social media channels, and create website content with SEO and AI workflow automation.

Led multi-channel campaigns across email, LinkedIn, digital ads, blogs, and the website for all training brands. Wrote creative briefs, audited product pages, ran competitor pricing analysis, and built the annual product marketing plan.

Managed an assigned product category including pricing strategy, promotions, brand activations, and seasonal campaigns. Ran consumer research and competitive analysis, presenting annual category plans to management.

Created marketing collateral including EDMs, flyers, brochures, and catalogues. Wrote product descriptions, kept website listings current, and planned promotions based on market pricing research.

Handled client concerns across email, phone, and social media, trained clients on job posting, and automated the team's KPI report.

Validated dealer warranty claims, audited dealers, and reported KPIs. Automated warranty booklet inventory checking.

Currently pursuing a Master in Business Administration with thesis in progress.

Pursued a Bachelor of Science in Business Administration with a focus on Marketing and Advertising Management.