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Jeonghyun Lee

@jeonghyunlee

Content marketer at Beyond Honeycomb who cut CPL by 80% with video ads for an AI grilling robot.

At Beyond Honeycomb, I created Meta and Google video ads for a meat-grilling AI robot, cutting CPL by 80% and tripling weekly lead generation. I also planned and localized video campaigns across APAC markets.

At Velum Company, I managed four concurrent brand accounts and produced promotional videos and event content for clients including Wingstop Korea and Gongcha Korea. My work helped grow channel followers by 40% and engagement by 25%; I’ve also managed digital marketing and communities across social platforms.

Experience

Work history, roles, and key accomplishments

Content Marketing Specialist

Beyond Honeycomb

Nov 2025 - Sep 2026 (10 months)

Conceptualized and produced high-converting Meta and Google video ad creatives for a meat-grilling AI robot, slashing CPL by 80% and tripling weekly lead generation. Accelerated production workflows by 20% through generative AI integration and led global content localization across APAC markets.

Meta Ads Google Ads Video Production Generative AI Content Localization Campaign Management APAC Marketing

Community Manager & Junior Marketing Manager

Matrix Labs

Mar 2026 - Apr 2026 (1 month)

Supported the rapid go-to-market launch of a global digital product, executing promotional strategies and community seeding. Managed daily Discord community operations, coordinated KOL outreach, and produced localized social content across X, Reddit, and Medium.

Community Management Discord Notion HubSpot KOL Outreach Content Localization Social Media Marketing Sensing

Content Marketing Specialist

Woodpecker (Wooddadda)

Aug 2025 - Oct 2025 (2 months)

Coordinated content calendars and managed a paid-subscriber KakaoTalk community, driving engagement through weekly content programming and retention initiatives. Supported campaign tracking, A/B tests, and influencer program launch, contributing to significant growth in sales, followers, and site traffic.

Content Strategy Community Management KakaoTalk Google Analytics A B Testing Influencer Marketing Short form Video Instagram SEO

Digital Marketing Manager

Law Firm Keumseong

Sep 2023 - Aug 2025 (1 year 11 months)

Managed content calendar and performance analysis, improving lead generation by 30%.

Content Calendar Performance Analysis Lead Generation

Marketing Associate

Clinic PLATE (Kiho Food Co.)

Apr 2025 - Jul 2025 (3 months)

Supported SNS strategy and operated Naver Place/Search Ads, increasing followers and CTR. Produced YouTube videos, optimized reservation platforms, and coordinated promotions that lifted sales.

SNS Strategy Naver Ads YouTube Content Production OOH Design Promotions Coordination Customer Reviews

Account Executive & Video Producer

Velum Company

Jan 2023 - Mar 2025 (2 years 2 months)

Managed end-to-end account operations for 4 concurrent brand clients, serving as primary liaison between clients and production teams. Led creative campaigns for Wingstop Korea, Gongcha Korea, Suaviss/AUL, and KTO, and produced 30+ promo videos with significant follower and engagement growth.

Account Management Client Relations Campaign Management Video Production BTL Events YouTube Content Strategy Brand compliance