Jelena Glišić

Led SEO and growth strategy for a competitive NYC moving company by rebuilding site structure, technical SEO, and persona-based landing pages aligned to CRO. Scaled content, local PR, link building, and GBP, driving +149% sessions and +87% engaged sessions YoY and moving core commercial keywords from pages 4–7 to consistent first-page rankings.

Led the digital transformation of two brands across UX, SEO, paid media, and operations, building scalable CXL systems and managing execution end-to-end. Drove $40k in revenue in under three months through integrated Advanced GA4 growth efforts, including a sold-out show and venue growth marketing expansion.

Created educational content on SEO, growth marketing, and CRO through long-form articles on Medium and teaching-style posts on Instagram. Led SEO discovery and onboarding for 120+ Serbian-speaking participants (international websites across the US and Canada), directing execution teams and prioritizing initiatives for quick wins and sustained growth.

Co-built an independent fashion brand, leading brand identity, marketing strategy, social media direction, and website planning. Managed end-to-end digital marketing and SEO initiatives including brand positioning, content strategy, SEO execution, email marketing/newsletters, and creation of SEO-optimized content in English and Serbian.

Managed on-page and technical SEO for six high-traffic publisher websites monetized via affiliate models (Amazon, Best Buy). Conducted SEO audits and keyword research, guided editorial teams with data-driven recommendations, and partnered with developers to ensure scalable SEO implementation.

Led digital marketing and SEO for a tourism brand, executing integrated online and offline campaigns and managing website and content. Drove a 360% increase in website traffic in four months, strengthening brand presence and expanding the local customer base.

Content marketing certification from HubSpot Academy, covering inbound and content marketing fundamentals.