At Red Van, I owned production launches on Salesforce Order Management, including Endless Aisle, which connected in-store POS and e-commerce so stores could sell beyond their own stock.
I led a fast-deadline migration from Salesforce Marketing Cloud to Iterable, building the data pipeline end to end with guardrails. I also overhauled CRM sync and duplicate management across Salesforce, SFCC, and POS.
When customer data or inventory discrepancies had multiple root causes, I untangled them and built reconciliation processes the client can use to resolve future discrepancies. I also built and stabilized third-party integrations and added early-warning alerts for failures.
Earlier at Red Van, I built foundational B2B Commerce components and adapted them as the platform changed. I use AI tools to speed up debugging, test drafting, and documentation research when I can verify the output quickly.
