At Roche d.o.o., I manage and update roche.hr content using Storyblok CMS, applying SEO improvements and following pharmaceutical advertising requirements and Roche brand guidelines. I also participate in accessibility audits and collaborate with Roche’s Budapest-based global team on website management and content migration.
For my academic project with Adentis Glow d.o.o, I refreshed the brand’s visual and verbal identity and created and published 32 Instagram posts. The work contributed to increases in followers, DM inquiries, and appointment bookings.
At Aberro d.o.o., I created and managed Facebook and Instagram content and Meta ads, monitoring campaign performance and optimizing based on audience insights. I’m studying Digital Marketing in the Master of Economics program at the University of Zagreb.
