Jaime Vesci

Manage end-to-end production of large-scale retail marketing programs and environmental graphics for the Dick's Sporting Goods golf categories, from kickoff through installation. Serve as cross-functional liaison between strategy, creative, production and client teams to ensure alignment, accountability, and project success.

Led project management for integrated marketing campaigns from concept to launch across social media/digital, print, direct mail, video, and experiential channels, ensuring brand alignment and on-time delivery. Facilitated communication across creative and cross-functional teams to keep deadlines on track and coordinate creative reviews.

Managed end-to-end execution of print and digital marketing campaigns across multiple brands and business units, coordinating timelines, assets, and approvals. Optimized project workflows and scaled program management practices to improve team throughput and consistency.

Managed detailed scheduling, task assignments, approvals and change control for active marketing projects to maintain timelines and quality standards. Identified and resolved workflow bottlenecks by partnering with creative teams and channel owners, improving operational efficiency.

Planned and facilitated day-to-day marketing for 140 outlet stores generating more than $300MM in annual revenue, coordinating initiatives across store and digital channels. Built seasonal plan templates and visual calendars to align cross-functional partners and streamline campaign rollouts.

Project-managed marketing activities for 950+ AEO stores; served as the primary contact for store-level marketing operations. Coordinated distribution of signage and collateral, ensuring accurate and timely delivery to stores.

Coordinated grand openings and relocations for American Eagle Outfitters stores.

PMI Certified PMP Training, currently in progress.

Bachelor of Science in Business Administration with a major in Marketing from the University of Pittsburgh.