Open to opportunities

Jade Ableson

@jadeableson

Message

Experienced web and UX designer specializing in accessible, responsive, e-commerce websites.

Canada

Message

What I'm looking for

I seek roles focused on accessible, user-centered web and e-commerce design with collaborative teams, growth opportunities, and impact-driven projects.

I am a web and UX designer with extensive experience building accessible, mobile-first websites and e-commerce solutions for public and commercial clients. I design and implement WordPress, WooCommerce, and Shopify sites, create reusable design systems and components, and ensure AODA/WCAG 2.0 AA compliance while optimizing for SEO and performance.

I bring project management, client collaboration, and marketing integration skills developed across freelance and agency roles, with a track record of increasing revenue through onboarding, maintenance programs, and upsells. I also lead and mentor design teams, streamline processes, and deliver brand-consistent visual assets across digital and print.

Experience

Work history, roles, and key accomplishments

Current

Web Designer

Current

Freelance

Sep 2024 - Present (1 year 4 months)

Designed responsive, AODA/WCAG-compliant websites and e-commerce stores for public and commercial clients, aligning designs with brand standards and SEO best practices to improve engagement and accessibility.

WordPress Shopify WooCommerce Accessibility Responsive Design SEO CMS Content Strategy

Web & Graphic Designer

D.W.A Business Services

Mar 2023 - Sep 2024 (1 year 6 months)

Produced digital and print marketing assets and delivered user-friendly responsive websites for small business clients, increasing website maintenance revenue through structured client communications and onboarding improvements.

WordPress Responsive Design Graphic Design Client Onboarding SEO Project Management Email Marketing Maintenance

Senior Graphic Designer

Creative Visual Solutions

Mar 2022 - Mar 2022 (0 months)

Led design for brand activations and trade show experiences for major clients, managed production schedules to prevent stoppages, and reorganized purchasing to reduce material, delivery, and labour costs.

Brand Activation Visual Design Production Management Team Leadership Print Production

Web Designer & Project Manager

Candybox Marketing

Apr 2019 - May 2021 (2 years 1 month)

Designed and built responsive WordPress and e-commerce sites, developed a component-based design library, and improved profitability via onboarding, time tracking, and client communication processes while upselling services.

WordPress WooCommerce Shopify Design Systems Project Management Client Communication Time Tracking

Web Designer

ACS Plus

Oct 2015 - Nov 2017 (2 years 1 month)

Created web designs and supported digital initiatives for the organization, collaborating across teams to deliver accessible and maintainable web solutions.

Web Design UX CMS Accessibility Cross Functional Collaboration Responsive Design HTML CSS Content Management

Web & Graphic Designer

RE/MAX Escarpment

Feb 2011 - Sep 2015 (4 years 7 months)

Managed marketing and design initiatives, producing web and print materials to support sales and brand consistency across communications and campaigns.

Graphic Design Web Design Branding Print Production Content Creation client support