At Tathya, I ran product, catalogue, packaging, customer experience and operations across five sales channels. I traced margin loss to failed orders and used first-hand customer and supplier experience as research for the Tathya Operations Dashboard.
For the Tathya Operations Dashboard, I mapped seller workflows across orders, inventory, returns and fulfilment into one dashboard. I designed a returns inbox and COD-confirmation flow, then deployed a working prototype built with AI-assisted code.
On Parcha, I designed a Hindi-first invoicing app for Indian shopkeepers, covering bills, udhaar tracking and WhatsApp reminders. I developed its user flows and information architecture, then created a design system and prototypes in Figma and code.
For MediSync, I designed a personal health-record app that brings documents and readings into one timeline. I created a human-in-the-loop AI flow and reusable Figma components, then evaluated a coded prototype through synthetic-persona interviews and self-walkthroughs.
