Hrisha Basu

Social Media Marketing Intern at Smita Shrinivas.

Produced documentary and short-form content spotlighting Indian handicrafts, handling end-to-end production from scripting to filming, editing, and publishing. Developed social media strategy and campaign planning aligned with government outreach goals to boost engagement for cultural initiatives.

Freelance Video Editor for Spirituality In Schools.

Managed monthly content strategy and calendars across Instagram, Facebook, LinkedIn, YouTube, and Pinterest. Produced visual assets and videos with a consistent luxury brand aesthetic and supported PR activities and digital campaigns aligned with collection launches.

Managed content strategy and monthly calendars across Instagram, Facebook, LinkedIn, YouTube, and Pinterest, producing visual assets and videos with a consistent luxury brand aesthetic. Supported PR activities and digital marketing campaigns aligned with collection launches, including Reels and Shorts production.

Video Editor for Muskan Madan (content creator), supporting video curation and editing.

Worked as Video Editor at Muskan Madan {content creator).

Managed content strategy and publishing schedules across social platforms using interview-based storytelling. Edited long and short-form videos, designed thumbnails, created engagement-optimized visual assets, and maintained brand consistency across digital touchpoints.

Social Media Manager and Video Editor for the DC Handicrafts Northern Region Office, New Delhi
Ministry of Textiles, Government of India

I work on shaping the digital voice of DC Handicrafts (Northern Region) by combining content strategy, visual storytelling, and platform-native video. My role involves conceptualising and executing social media content that makes Indian handicrafts and artisan n

Produced travel-focused digital content for Instagram, YouTube, and Facebook, including planning and editing visual assets to support audience engagement initiatives. Optimized content using platform performance insights and supported visual branding through graphic design and creative concept development.

Video Editor intern at Go4Explore, supporting online content creation and social media marketing using Adobe Premiere Pro and Canva.

Apprentice at the Ministry of Skill Development and Entrepreneurship, India.

Produced travel-focused digital content for Instagram, YouTube, and Facebook while managing content planning, editing, and audience engagement initiatives. Optimized content using social media analytics and engagement optimization insights.

Created travel-focused digital content for Instagram, YouTube, and Facebook, managing content planning and editing. Tracked audience insights and optimized engagement using social media analytics.

Managed and grew social media presence by creating
strategic content calendars for platforms like Instagram and Facebook.
Generated innovative video ideas and oversaw the end
to-end production process, including scripting, filming,
recording, and editing. Ensured all content was optimized
for platform- specific formats, increasing engagement
and reach. Collaborated with cross-functional teams

Bachelor’s Degree in Social Science & Humanities at Dr. B.R. Ambedkar University Delhi (2021–2025).

Pursuing a Bachelor's degree in Social Science & Humanities at Dr. B.R. Ambedkar University, Delhi from 2021 to 2025.