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Takuto User

@hiroyuki

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Seasoned communications strategist with expertise in digital media.

Japan

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What I'm looking for

I seek a role that values strategic communication and offers opportunities for impactful public engagement.

I am a seasoned communications strategist with over 25 years of experience in broadcasting, government communications, and digital media. My career has been marked by a proven track record in developing and executing integrated communications strategies, particularly in sports media, crisis communications, and digital transformation. I have successfully led high-profile public sector campaigns and managed global media relationships, showcasing my ability to navigate complex communication landscapes.

In my recent role as Director of Strategic Communications for the Tokyo Metropolitan Government, I directed domestic and international communication strategies for key metropolitan initiatives, including comprehensive media campaigns and public health communications during the COVID-19 pandemic. My experience also includes managing tourism promotion initiatives and Olympic-related events, where I coordinated stakeholder relationships for major public events. My background as a Senior News Reporter and Sports Director has equipped me with the skills to produce compelling multimedia content and engage effectively with diverse audiences.

Experience

Work history, roles, and key accomplishments

Director of Strategic Communications

Tokyo Metropolitan Government

Apr 2019 - Oct 2023 (4 years 6 months)

Led domestic and international communication strategies for key metropolitan initiatives, directed media campaigns, and managed content production across various channels. Supervised COVID-19 public health communications and coordinated with international media outlets for global outreach.

Strategic Communications Campaigns Content Production Crisis Communications Stakeholder Management Digital Marketing

Director of Strategic Communications

Tokyo Convention & Visitors Bureau

Apr 2019 - Mar 2022 (2 years 11 months)

Managed tourism promotion initiatives and Olympic-related events, developed city-wide illumination projects, and coordinated stakeholder relationships for major public events.

Event Management Olympic Events Public Relations Communications Strategy

Senior News Reporter & Sports Director

Tokyo Metropolitan Television Broadcasting

Jan 2009 - Mar 2019 (10 years 2 months)

Served as Chief Reporter and Head of News Department, managed Olympic coverage preparation, and produced professional baseball broadcasts. Led coverage for the Metropolitan Police Department Press Club.

News Reporting Broadcasting Media Management Olympic Coverage Content Production Journalism Public Affairs

Producer

China International Broadcasting

Jul 2005 - Dec 2008 (3 years 5 months)

Produced sports and lifestyle programming, covered the 2008 Beijing Olympics, and trained Japanese-language announcers. Received Excellence in Broadcasting Award for outstanding contributions.

Production Sports Programming Training Editorial Supervision Broadcasting Translation Management

News Anchor & Reporter

Nihonkai Television Broadcasting

Mar 1996 - Jun 2005 (9 years 3 months)

Anchored morning news programs, hosted evening news magazine shows, and provided sports broadcasting for national tournaments. Produced documentary programs and conducted field reporting.

News Anchoring Reporting Broadcasting Field Reporting Journalism Content Development

Education

Degrees, certifications, and relevant coursework

Doshisha University

Bachelor of Arts, Regional Studies

1992 - 1996

Studied Regional Studies, focusing on various aspects of regional development and cultural studies, which provided a comprehensive understanding of social and economic issues in different regions.