At Snoonu, I lead the marketing side of strategic partnerships with Visa, Qatar Airways, and Vodafone, aligning partner and internal teams to deliver multi-channel campaigns. I also execute the growth strategy for Snoonu Plus, contributing to subscriber growth from approximately 30K to 60K+ in two months.
I spearheaded a brand engagement initiative for Qatar Foundation, using qualitative research to identify positioning opportunities and leading on-ground activations. Previously, I coordinated academic and community-building initiatives at Georgetown University’s Office of Academic Services, monitoring engagement and attendance data to inform improvements.

