Open to opportunities

GRACIELA RAMOLEKO

@gracielaramoleko

Message

Creative fashion designer and media specialist blending design with strategic communications.

Botswana

Message

What I'm looking for

I seek creative roles combining fashion design and media communications where I can lead brand storytelling, design innovation, and digital marketing while working in collaborative, growth-oriented teams.

I am a creative professional with a Diploma in Fashion Design and a Bachelor of Arts in Media Studies, combining aesthetic sensibility with communications strategy. I translate concepts into tangible designs and compelling multimedia narratives that engage target audiences.

I have run a digital entrepreneurial venture since 2013, leading design, digital marketing, business development and operations. I bring hands-on experience in garment construction, trend forecasting, brand development and digitalising business processes.

My professional background includes public relations and marketing roles with government and consultancy clients, where I prepared press materials, planned campaigns, conducted market research and managed events. I am proficient with MS Office and Adobe Creative Cloud and skilled in project coordination and stakeholder engagement.

I am collaborative, adaptable and deadline-driven, with strengths in storytelling, visual design and marketing strategy. I seek to contribute creative solutions that strengthen brand presence and drive commercial results.

Experience

Work history, roles, and key accomplishments

Current

Digital Entrepreneur

Current

Self Employed

Jan 2013 - Present (12 years 8 months)

Founded and grew a digital fashion business handling design, sales and marketing, digitalising operations and building strategic partnerships to create jobs and increase revenue.

Fashion Design Digital Marketing Business Development Branding Adobe Creative Cloud Market Research Sales

Public Relations Officer

Profaster Consultancy

Aug 2019 - Oct 2022 (3 years 2 months)

Prepared press releases and presentations, managed stakeholder enquiries, planned events and publicity strategies, and monitored budgets and campaign performance from August 2019 to October 2022.

Public Relations Event Planning Stakeholder Management Brand Management Market Research Reporting

Marketing Consultant

Longbridge Engineering

Oct 2018 - Jun 2019 (8 months)

Provided marketing strategy and branding advice, conducted market and competitor research, and prepared proposals and marketing plans to improve client positioning (Oct 2018–Jun 2019).

Marketing Strategy Branding Market Research Competitor Analysis Proposal Writing Campaign Planning Reporting

Public Relations Practitioner

Ministry of Investment, Trade and Industry

Jun 2016 - Jul 2016 (1 month)

Supported publicity strategy and campaign planning, prepared press materials, hosted interviews, and analysed media coverage during a June–July 2016 attachment.

Public Relations Press Materials event support Reporting Teamwork

Public Relations Practitioner

Lobatse Town Council

Jun 2015 - Jul 2015 (1 month)

Conducted market research, monitored budgets and timelines, managed brand reputation, and designed promotional materials during a June–July 2015 attachment.

Market Research Budget Management Brand Management Marketing Design Reporting Project Coordination

Education

Degrees, certifications, and relevant coursework

Alison (Online)

Diploma in Fashion Design, Fashion Design

2021 - 2022

Completed a Diploma in Fashion Design via Alison covering design principles, textiles, patternmaking, garment construction, and fashion business topics.

TEFL Professional Institute

TEFL Certificate, Teaching English as a Foreign Language

2021 - 2021

Completed a Teaching English as a Foreign Language (TEFL) course covering lesson planning, phonology, receptive and productive skills, and classroom strategies.

University of Botswana

Bachelor of Arts, Media Studies

2013 - 2018

Bachelor of Arts in Media Studies with a major in Media Studies and a minor in English Language covering broadcast media, PR, marketing, and linguistics.