Glauco Ribeiro

As Brand Designer in the marketing and branding department, I was responsible for making sure that all the brands’ guidelines are being followed properly, in alignment with each brand personality. And along with that, I coordinated the projects and KVs (Key Visual) for campaigns by conception and mentoring in-house designers from different squads. Directing our advertising agencies/design studios

In that position I served as Chief Design Officer for both projects: AppleMagazine and Techlife News, in charge of the conception of the graphic project’s visual ID as well as ideating design templates for the different kinds of columns and articles. I led the editorial design team ensuring that the project had the proper visual identity in a coherent and consistent way.

I served as Art Director working from the concept to the finished deliverable, layouting pages, concepting or adapting key visuals and keyarts, and preparing the final publishing file for 2 digital magazines [desktop publishing] on weekly basis. During this time, I had the opportunity to make the editorial project turn into a recognized brand, due its avant guard design.

Worked on advertising for the automobile industry, created designs for car dealerships

Worked on prepress files for advertising campaigns, sent to print bureau

Worked on brand design, custom typography, advertising campaigns for retail and marketing

Worked on endomarketing and healthcare campaigns, promotional marketing for shopping malls

Proposed concepts and visual designs for products, developed graphic work for packaging

Worked on prepress files for advertising campaigns, sent to print bureau

Ideated event signage and visual designs, including large format printing

Grade: 9.7