At PT Astra International TBK, I lead UX direction for STAR, an enterprise platform used by Astra Motor head office, main dealers, and local dealers across Indonesia. I make end-to-end design decisions across CRM, unit sales, service management, spare parts, events, promotions, and finance modules.
Previously, I designed healthcare and SaaS products at Cipta Integrasi Nusantara Indonesia, including the NOTES electronic medical record platform and BITME. My work increased SUS from 55 to 72, reduced cashier interactions from eight clicks to four, and simplified the patient queue journey from five screens to two.
I also build responsive SaaS websites and marketplace templates in Framer, using CMS architecture, custom code components, animations, and reusable site systems. I'm currently designing and developing a React and Supabase app for aquaculture stock tracking, inventory management, mobile workflows, and PDF invoices.

