GCGabriela Celys
@gabrielacelys
Digital marketing specialist focused on content strategy and performance.
VenezuelaWhat I'm looking for
I am a dedicated digital marketing specialist with a strong focus on content strategy and performance optimization. Over the past few years, I have successfully developed and executed marketing strategies that have significantly increased engagement and sales for various brands. My experience spans across social media management, paid media campaigns, and content creation, allowing me to craft compelling narratives that resonate with audiences.
At Pasadena Beauty, I implemented an organic content and paid advertising strategy that generated over $5,000 in sales within the first year, despite starting with only 300 followers. My role at Mercathink further honed my skills in designing content strategies, leading to a 60% increase in reach for our clients. I pride myself on my ability to analyze key metrics and refine strategies in real-time, ensuring optimal performance and ROI for every campaign.
Experience
Work history, roles, and key accomplishments
MEDigital Marketing & Content Strategist
Mercathink
Jan 2023 - Jan 2025 (2 years)
Designed content strategies for various brands, achieving a 60% increase in reach. Supervised content creation and led paid media campaigns on Meta Ads, achieving a 3X ROI.
PBSocial Media & Paid Media Specialist
Pasadena Beauty
Jan 2023 - Jan 2025 (2 years)
Developed an organic content and paid advertising strategy, generating over $5,000 in sales within the first year. Optimized Instagram profile for better conversion rates and analyzed metrics to refine content strategy, increasing engagement rates by 50%.
MAPerformance Marketing & Content Lead
MarkdBrand
Jan 2021 - Jan 2022 (1 year)
Managed Meta Ads campaigns, resulting in a 40% increase in web traffic. Created content strategies that boosted post reach by 50% and developed performance reports to optimize campaigns.
Education
Degrees, certifications, and relevant coursework
GSGoogle SkillShop
Digital Marketing
Completed training in Fundamentals of Digital Marketing and received Google Analytics certification.
Universidad Católica del Táchira
Administración
Creative Diseños Academy
Community Management
Completed a course in Community Manager Pro Online, focusing on digital marketing strategies and social media management.
Certiprof
Project Management
Achieved Scrum Master Certification, enhancing project management skills and agile methodologies.
Tech stack
Software and tools used professionally
Availability
Location
VenezuelaAuthorized to work in
Job categories
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