Looking for a job

Gabriela Bortoloso

@gabrielabortoloso

Marketing and communication professional seeking user research and product strategy work, with hands-on experience adapting messaging to audience needs.

Brazil

Message

What I'm looking for

I’m looking to direct my experience in marketing, communication, and understanding audience needs toward user research and product strategy.

For eight years, I ran my own business, handling customer relationships and adapting offers and communication based on my experience with the public. I also took part in commercial decisions, store positioning, promotion, and marketing activities to attract and retain customers.

In my current freelance work, I plan strategies, campaigns, scripts, and content for businesses across several sectors. I’m studying Psychology at UDC and contributed to FutureMap, an interactive career exploration proposal presented at an academic event; I’m looking to direct my experience toward user research and product strategy.

Experience

Work history, roles, and key accomplishments

Current

Marketing digital e comunicação estratégica

Current

Profissional autônoma

Planejou estratégias, campanhas, roteiros e conteúdos para negócios de beleza, estética, tecnologia, serviços e atividade física. Levantou necessidades com clientes, definiu mensagens e adaptou linguagem a diferentes perfis de público.

Digital Marketing Comunicação Estratégica Planejamento Storytelling Canva Marketing Strategy Content Creation Campaign Planning Client Needs Assessments

Empreendedora

Gestão de negócio próprio

Administrou negócio próprio, gerenciando relacionamento com clientes, decisões comerciais, divulgação e ações de marketing para atração e fidelização. Organizou rotinas, resolveu problemas e adaptou ofertas e comunicação com base na experiência do público.

Administração Relacionamento Com Clientes Marketing Comunicação Resolução De Problemas Customer Relationship Management Problem Solving Business Administration