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Fredy n

@fredyn

Performance marketer managing Meta lead-generation campaigns and building CRM-connected funnels for local-service businesses.

Lebanon

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I manage performance marketing and lead-generation campaigns across multiple client accounts, with a focus on qualified leads and acquisition efficiency. My work includes Meta campaign planning and optimization, creative testing, retargeting, and performance reporting.

For U.S. local and home-service marketing, I support campaigns across industries including roofing, HVAC, and landscaping. I connect ads and landing pages with lead forms, conversion tracking, CRM pipelines, and automated follow-up to improve attribution and operational reliability.

As a Freelance Marketing Systems & Automation Specialist, I build and improve GoHighLevel workflows and connect platforms with Make.com and Zapier. I also use ChatGPT, Claude, and Gemini to support research, copy development, analysis, and troubleshooting.

Experience

Work history, roles, and key accomplishments

Current

Freelance Marketing Systems & Automation Specialist

Current

Freelance

Jan 2023 - Present (3 years 9 months)

Built and improved GoHighLevel CRM workflows for lead capture, tagging, pipeline movement, and follow-up. Used Make.com and Zapier to automate processes and troubleshoot CRM logic and integrations.

GoHighLevel CRM workflows Make.Com Zapier Process documentation Troubleshooting ChatGpt Claude Gemini

Current

Digital Ad Campaign Specialist

Current

Performance Marketing

Jan 2022 - Present (4 years 9 months)

Managed performance marketing and lead-generation campaigns across multiple client accounts, focusing on qualified leads and acquisition efficiency. Planned, launched, and optimized Meta campaigns, tracked performance metrics, and built acquisition funnels.

Founder & Performance Media Buyer

Digital Growth Agency

Jan 2020 - Dec 2022 (2 years 11 months)

Owned end-to-end client marketing delivery including strategy, paid media, campaign execution, creative direction, funnel planning, reporting, and optimization. Managed multiple accounts and built repeatable processes for campaign setup and delivery.