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Fatima Akhtar

@fatimaakhtar1

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Senior Content Strategist specializing in Semantic SEO, GEO & AI optimization for B2B.

Pakistan

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What I'm looking for

I’m looking for a role where I can lead semantic SEO and GEO/AIO content strategy end-to-end—combining data-driven topic clusters, E-E-A-T compliant writing, and measurable performance tracking for B2B SaaS and healthcare brands.

I’m a results-driven Senior Content Strategist focused on Semantic SEO and modern optimization approaches like Generative Engine Optimization (GEO) and AI Optimization (AIO). I create data-backed, full-funnel content that targets Page 1 visibility and turns search demand into measurable business outcomes.

Across B2B SaaS, healthcare, and enterprise brands, I build topic cluster architecture and map content to search intent, then refine performance through content gap analysis, internal linking strategy, and on-page optimization. I consistently translate complex subject matter into clear, reader-first narratives—especially when E-E-A-T and regulatory accuracy matter.

I also bring a LinkedIn-focused strategy mindset, owning content calendars and positioning for thought leadership. In my work, I’ve developed explainers and comparative content around governance and compliance frameworks, and I’ve supported multi-market enterprise messaging across regions including the USA, UK, EU, UAE, Australia, and Canada.

As an experienced trainer and mentor, I’ve coached 600+ students in SEO writing and freelance career readiness. I’m energized by roles where I can lead content operations end-to-end, strengthen editorial standards, and help teams ship content that ranks—while staying clinically accurate, compliance-aware, and continuously optimized.

Experience

Work history, roles, and key accomplishments

Content & LinkedIn Strategist

Audivant and TrustReady

Feb 2026 - May 2026 (3 months)

Owned end-to-end LinkedIn page strategy and content calendars for GRC and AI-governance SaaS brands Audivant and TrustReady, including post planning, copywriting, and performance tracking. Produced thought leadership and comparative content across major AI governance and cybersecurity/compliance frameworks for multi-market audiences.

LinkedIn Page Strategy Content Operations Copywriting Performance Tracking AI Governance GRC EU AI Act NIST AI RMF ISO 27001 DORA UAE Sovereign Cloud Requirements Thought Leadership

Senior SEO Content Strategist

Simply The Best Digital

Oct 2025 - May 2026 (7 months)

Developed and executed end-to-end semantic SEO content strategies using topic cluster architecture and search intent alignment to target Page 1 rankings. Produced web copy and blog content optimized with SEMrush, Ahrefs, and Surfer SEO, and performed keyword research and SERP feature targeting.

Semantic Search SEO Content Strategy Web Copywriting Blog SEMrush Ahrefs Keyword Research Cross Functional Collaboration SEO Optimization

SEO Content Writing Trainer

Professional Freelancing Training Program (PFTP)

Oct 2024 - Dec 2025 (1 year 2 months)

Designed and delivered an applied SEO content writing curriculum for a government-affiliated institute, training 600+ students from beginner to job-ready level. Coached students on keyword research, SEO writing frameworks, client management, and freelancing on platforms including Fiverr and Upwork.

SEO Content Writing Keyword Research Client Management Fiverr Upwork Mentorship Training Delivery

Senior Medical Content Writer

Royal Cosmetic Surgery Clinics

Mar 2022 - Dec 2025 (3 years 9 months)

Produced SEO-optimized medical and healthcare content for multiple healthcare websites, translating complex clinical and cosmetic surgery topics into reader-friendly articles. Audited and improved on-page SEO elements such as title tags, meta descriptions, heading hierarchy, and internal links while maintaining editorial accuracy and medical writing compliance.

SEO Content Writing E E A T Compliant Writing On Page SEO Title Tag Optimization Meta Descriptions Writing Internal Linking Medical Compliance

SaaS Content Strategist

IMQRSCAN

Feb 2025 - Oct 2025 (8 months)

Produced specialized SEO content for QR code and SaaS products, simplifying technical concepts for both technical and non-technical audiences. Translated product functionality into search-optimized narratives to support content marketing for the products.

SaaS Content Strategy SEO Content Writing QR Code Product Content Content Marketing Search Optimized Narratives

Senior SEO Content Strategist

Bloom Digital Marketing Agency

Apr 2024 - Dec 2024 (8 months)

Led SEO content strategy and topic cluster planning for healthcare clients to improve domain authority and organic search visibility. Authored medically accurate, Google E-E-A-T-compliant healthcare copy and performed keyword research and on-page optimization for high-intent, transactional queries.

SEO Content Strategy Organic Visibility Medical Copywriting E E A T Compliance Keyword Research On Page Optimization High Intent Transactional Content

E-Commerce Content Strategist

Milestone Digital Ltd

Aug 2024 - Nov 2024 (3 months)

Created SEO-optimized e-commerce content including product descriptions, category pages, and buying guides to improve product discoverability and conversion rates. Applied keyword research and on-page SEO principles while balancing shopper readability with search engine requirements.

E Commerce Content SEO Product Descriptions Category Page Writing Buying Guides Keyword Research On Page SEO Discoverability

SEO Content Writer & Web Copywriter

Nanosoft Agency

Feb 2020 - Nov 2021 (1 year 9 months)

Delivered SEO-optimized blog posts, web copy, and long-form articles across multiple client niches. Managed content calendars, conducted keyword research, and optimized on-page elements to improve organic search performance.

SEO Content Writing Web Copywriting Keyword Research On Page SEO SEO Performance