Open to opportunities

eshita gupta

@eshitagupta

Message

Marketing Generalist who drives measurable growth through content, research, outreach, and campaign execution.

India

Message

What I'm looking for

I’m looking for a marketing role where I can own content and campaigns end-to-end, use data to improve performance, and collaborate in a fast-paced team. I’m especially excited by outreach, events, and measurable growth goals.

I’m a resourceful, fast-learning marketing professional who thrives in fast-paced environments and wears many hats with ease. I’ve worked across content, social media, market research, outreach, and event execution—then translated that effort into results for clients and communities.

Most recently, I increased social media engagement by 80% by managing and designing content across LinkedIn, Instagram, and Twitter. I also contributed to 10+ successful client acquisitions through tailored outreach messaging and pitch research, and I planned and executed 4+ client events end-to-end, securing sponsorships that boosted brand visibility by 60%.

Earlier, as a Marketing Operations Intern, I improved prospect database quality by 85% and spearheaded high-impact marketing campaigns using Hubspot, Lusha, and other execution tools. I’ve also founded and led an animal welfare organization, strengthening brand awareness through campaigns and events while handling data enrichment and visual content creation.

Experience

Work history, roles, and key accomplishments

Current

Marketing Associate

Current

Concurate

Jun 2024 - Present (2 years)

Managed and designed content across LinkedIn, Instagram, and Twitter, increasing social media engagement by 80%. Drove 10+ client acquisitions via tailored outreach messaging and pitch research, and supported 4+ events that increased brand visibility by 60%.

Social Media Content LinkedIn Instagram Twitter Client Outreach Event Execution Sponsorship Coordination Content Marketing Video Production

Marketing Operations Intern

Shippeo

Feb 2023 - Aug 2023 (6 months)

Enriched prospect database quality by 85% and executed high-impact marketing campaigns using HubSpot, Lusha, and Zapier. Improved email campaign performance by 30% through A/B testing and optimized Google Ads/Analytics with regular reporting.

HubSpot Salesforce Zapier Lusha Google Ads Google Analytics CRM Management Marketing Reporting Campaign Optimization

Founder & President

The Pet Club

Feb 2020 - Sep 2021 (1 year 7 months)

Founded and led The Pet Club, running animal welfare and awareness initiatives through events and workshops. Created and edited campaign assets using Canva, Lucidchart, and InShot, and used data enrichment tools (Lusha/Zoominfo/Hunter) to support targeted outreach.

Organizational Leadership Event Execution Data Enrichment Lusha ZoomInfo Hunter Canva Lucidchart InShot

Digital Marketing Intern

KayKay Industries

May 2020 - Jul 2020 (2 months)

Built and supported KayKay Industries’ online presence (website, e-commerce, and reviews), boosting lead generation by 35%. Created campaign visuals in Canva and supported marketing efforts using SQL/database management to improve digital performance.

Lead Generation SQL Database Management Canva Website Optimization Review Management Marketing Analytics

Human Resource Intern

Seekruit HR Technologies

May 2019 - Jul 2019 (2 months)

Supported recruitment and selection by screening candidates and coordinating interview schedules. Adapted quickly to changing HR processes and priorities in a fast-moving environment.

Recruitment support Candidate Screening Interview Coordination HR Processes Hiring Operations

Education

Degrees, certifications, and relevant coursework

Institut Mines-Telecom SudParis

Master of Science (M.Sc.) in International Management, International Management (Marketing)

2021 - 2024

Activities and societies: Marketing business plan challenge; qualitative and quantitative research methods.

Completed an M.Sc. in International Management (MIM) with a specialization in Marketing. Wrote a thesis on the effects of sustainable marketing on consumer behaviour.