At 206 Events, I built and analysed a database of 100+ industry contacts across 20+ commercial indicators to support strategic planning. I also researched venues and promoters, contributing to new partnerships and artist bookings.
I built and optimised Meta Ads campaigns with a €3,000 budget and ran email campaigns reaching 1,600 subscribers to promote events and ticket sales. I also developed event concepts and brand positioning recommendations and secured a consulting client.
At Platin Yaka, I managed CRM records and relationships for 150 clients, and supported onboarding and renewals for 80+ clients. I also coordinated client–expert matches and the related scheduling and communication.
As a Business Intern at Arzum Small Home Appliances, I conducted category-wide P&L analysis and presented financial performance drivers and commercial insights to the Category Head. At Bocconi University, my thesis used Excel and R to analyse audience growth and engagement across approximately 900 observations.
