
Emre Karslioglu
@emrekarslioglu
I lead e-commerce finance, analytics, profitability, and growth decisions through data-driven planning.
What I'm looking for
I led finance and analytics strategy for Color More Lines’ large-scale e-commerce operations, connecting operating, marketing, and financial data to profitability and growth priorities.
Working across eight centers of excellence, I helped redesign processes that increased productivity by 40% and profitability by at least 20%. I also directed an Analytics Center of Excellence that delivered automated reporting and decision-support solutions for multi-million-dollar businesses.
At Gogotech, I led financial and commercial analysis across 48 e-commerce brands, built product-level P&Ls for approximately 300 products, and supported a 30% conversion improvement and 17% revenue increase through finance-led initiatives.
I now manage financial planning, capital allocation, investment underwriting, cash-flow forecasting, project-level P&Ls, financing relationships, and scenario analysis for West Lake Capital. I bring finance leadership together with Power BI, SQL, Python, and automation to turn complex data into business decisions.
Experience
Work history, roles, and key accomplishments
Founder / Managing Member
West Lake Capital
Nov 2024 - Present (1 year 10 months)
Manage financial planning, capital allocation, investment underwriting, cash-flow forecasting, project-level P&Ls, financing relationships, and scenario analysis for an entrepreneurial investment business.
Director of Finance & Analytics
Color More Lines
Sep 2019 - Jul 2024 (4 years 10 months)
Led finance and analytics strategy for large-scale e-commerce operations, supporting financial performance, profitability improvement, strategic planning, and executive decision-making. Partnered across eight centers of excellence to redesign processes, increasing productivity by 40% and profitability by at least 20%.
Director of Finance
Gogotech
Mar 2018 - Nov 2019 (1 year 8 months)
Led financial and commercial analysis across 48 e-commerce brands, partnering with executives, investors, Engineering, and Marketing to improve customer economics and business performance. Finance-led initiatives contributed to a 30% improvement in conversion and a 17% increase in revenue.
Financial Analyst
Gogotech
Jan 2017 - Mar 2018 (1 year 2 months)
Identified duplicated work and operating inefficiencies, contributing to an 18% reduction in headcount cost. Managed redevelopment of an internal tracking system used by 130 employees, adding 20+ capabilities and reducing work time by 20% and operating time by 15%.
Accountant
Yellow Tax LLC
Jan 2015 - Dec 2016 (1 year 11 months)
Handled accounting duties for a tax services company.
Provided banking services and customer support to clients.
Account Executive
Farmers
Jan 2012 - Dec 2014 (2 years 11 months)
Managed client accounts and sales activities.
Finance Representative
Toyota
Jan 2010 - Dec 2012 (2 years 11 months)
Assisted customers with financing options and processed financial transactions.
Education
Degrees, certifications, and relevant coursework
DeVry College of New York
Bachelor of Professional Studies, Business Administration
Bachelor of Professional Studies in Business Administration with a focus on Finance.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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