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Elene Bokuchava

@elenebokuchava

Message

I build reliable analytics pipelines, behavioral tracking, and dashboards for iGaming and e-commerce teams.

Georgia

Message

At Betsson Group, I build and maintain data pipelines for high-traffic iGaming platforms, moving reliable source data into BigQuery and ClickHouse. I design sportsbook data structures that power betting-performance dashboards and real-time business reporting.

Previously at Veli Store, I defined event schemas and behavioral funnels, built Power BI and Looker Studio dashboards, and led reporting-consistency initiatives for self-serve analytics. I also analyzed retention, LTV, conversion rates, and mobile attribution to identify friction points and optimize acquisition funnels.

My background includes growth and reporting work at Bank of Georgia and financial analysis at Vian. I enjoy turning complex data into structured models, clear KPIs, and actionable business insights.

Experience

Work history, roles, and key accomplishments

Current

Data Analytics Engineer

Current

Betsson Group

Feb 2026 - Present (6 months)

Build and maintain robust data pipelines for high-traffic iGaming platforms, ensuring integrity from source systems to BigQuery and ClickHouse. Design scalable data structures powering betting performance dashboards and real-time reporting for business teams.

BigQuery Clickhouse DataGrip Data Modeling Advanced SQL Python Pandas NumPy GA4 Appsflyer Branch Power BI Tableau Metabase A B Testing Hypothesis Testing Statistical Analysis

Data Analytics Engineer

Veli Store

Jan 2025 - Feb 2026 (1 year 1 month)

Defined event schemas and behavioral tracking funnels across user journeys using GA4 and internal databases. Built Power BI and Looker Studio dashboards surfacing KPIs for product and marketing stakeholders.

GA4 Power BI Looker Data Governance SQL Python Pandas NumPy

Data Analyst

Veli Store

Aug 2024 - Jan 2025 (5 months)

Monitored Retention, LTV, and Conversion Rates; conducted deep-dive analytics to identify and resolve friction points. Leveraged AppsFlyer and Adjust to manage attribution tracking and optimise user acquisition funnels.

Retention LTV Conversion Rate Optimization Appsflyer Adjusting SQL Python Pandas NumPy Data Visualization

Analysis & Reporting Manager

Bank of Georgia

Feb 2024 - Aug 2024 (6 months)

Identified growth levers by analysing branch performance trends and customer behaviour correlations. Delivered automated visualisations simplifying complex datasets for non-technical leadership.

Data Analysis Reporting SQL Data Visualization Automation Stakeholder Management