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Elena CvetkovskaEC
Open to opportunities

Elena Cvetkovska

@elenacvetkovska

I design healthcare SaaS products from research through agile delivery.

North Macedonia
Message

What I'm looking for

I'm looking to continue building user-centered digital products where I can combine UX/UI design, product ownership, healthcare SaaS knowledge, AI-augmented workflows, and close collaboration with engineering teams.

At Pabau, I design and own healthcare practice management SaaS experiences, driving product decisions from discovery and user research through agile delivery. I redesign critical interfaces, run usability testing, and build scalable Figma design systems for clinical workflows and medical practitioners.

I also create Lottie animations and interactive prototypes that help engineering teams implement complex interactions accurately, while using Claude, ChatGPT, Nano Banano, and AI video tools to accelerate design and research workflows. My earlier Pabau customer success and sales experience gives me direct insight into client needs, adoption, retention, and product feedback.

Experience

Work history, roles, and key accomplishments

PA
Current

UX/UI Designer & Product Owner

Pabau

Jul 2023 - Present (3 years 1 month)

Drove end-to-end product design decisions from discovery to agile delivery, redesigned critical platform interfaces, built and maintained a scalable Figma design system, and produced Lottie animations and interactive prototypes. Integrated AI tools daily to accelerate design and research workflows.

PA

Customer Success Specialist

Pabau

Oct 2022 - Jul 2023 (9 months)

Delivered CRM software training, driving a 15% increase in software adoption rates, built long-term client relationships contributing to a 20% increase in customer retention, and identified upsell opportunities generating 10% revenue growth. Resolved user issues rapidly, reducing support ticket resolution time by 25%.

PA

Sales Executive

Pabau

Jul 2022 - Oct 2022 (3 months)

Self-prospected new client pipeline, consistently exceeding KPIs, and channeled customer feedback to the product design team, influencing UI improvements.

Education

Degrees, certifications, and relevant coursework

UB

UX/UI Academy, Brainster

UX/UI Designer Certification, UX/UI Design

2022 - 2023

Completed a UX/UI Designer Certification, focusing on user experience and interface design.

SD

SEPUGS Vasil Antevski - Dren

Bachelor of Laws, Law

2008 - 2012

Earned a Bachelor of Laws (LL.B.) degree.

Tech stack

Software and tools used professionally

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