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Elaine BuysEB
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Elaine Buys

@elainebuys1

Product & Systems leader turning ambiguity into working products across fintech, ERP, and regulated platforms.

South Africa
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What I'm looking for

I’m looking to lead fractional product and technology work end-to-end—turning ambiguity into scoped plans, aligning business/technical/compliance stakeholders, and delivering into live production, especially in regulated fintech, payments, and AI-powered products.

I’ve spent 15+ years sitting in the space between what a business needs and what a system, process or product can actually deliver, and making those two things meet. I started as a developer building payment terminal applications, then spent eight years building ERP modules—before moving into architecture and product leadership: taking prepaid electricity into Botswana’s informal sector, untangling a payments onboarding process built up over years, and taking an acquiring platform from idea to live transactions in twelve months.

I investigate before I design. I go into a business, a team, or a market I don’t yet fully understand, ask the questions that get past the surface, and listen to the people dealing with the real problem—then I shape a plan, align stakeholders, and stay with delivery through to live in production. I’ve done this across ERP systems, fintech and payments platforms, and more recently AI-powered products, translating between technical and non-technical people without losing accuracy.

Experience

Work history, roles, and key accomplishments

ME
Current

Founder, Product & Tech Advisor

Mentraxa

May 2025 - Present (1 year 2 months)

Founded Mentraxa to provide fractional product and technology leadership for founders and small teams. Scoped MVPs and roadmaps quickly, and guided logistics engagements through complex operational needs.

TT

Business Architect

Truevo Technologies

Mar 2022 - Oct 2023 (1 year 7 months)

Rebuilt the onboarding process and designed the architecture that informed the later acquiring platform delivery. Tightened KYC/AML data flows and worked across integrations and compliance requirements with cross-functional stakeholders.

FT

Chief Technology Officer

Finclude Technologies

May 2019 - Feb 2022 (2 years 9 months)

Led the platform’s technical direction and scaled the business across multiple countries and products under evolving regulatory environments. Owned end-to-end platform architecture and delivery while designing new products and extending the platform to mobile.

QT

Developer

Qmuzik Technologies

May 2008 - Apr 2012 (3 years 11 months)

Built and maintained ERP modules across financial, purchasing, and reporting systems for a client base. Developed financial management and supplier/contract management modules, wrote technical specifications and release documentation, and supported testing and code review.

NE

Junior Developer

Net1

Jul 2007 - May 2008 (10 months)

Built and troubleshot applications on Verifone SC5000 payment terminals in a regulated financial environment. Learned C programming, source control, and the full development cycle in a first commercial role.

Education

Degrees, certifications, and relevant coursework

University of South Africa (UNISA) logoUU

University of South Africa (UNISA)

Bachelor of Commerce, Financial Management

Earned a Bachelor of Commerce in Financial Management from UNISA.

University of Pretoria logoUP

University of Pretoria

Bachelor of Engineering, Electronic Engineering

Earned a Bachelor of Engineering in Electronic Engineering from the University of Pretoria.

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