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Sole Product Manager for a B2B SaaS platform serving 100+ enterprise customers and 27,000 monthly active users, owning strategy, discovery, delivery, and analytics end-to-end. Uncovered via Amplitude cohort analysis that ~70% of new users stop booking within two weeks, leading to an automated desk-detection initiative now prioritized top of roadmap.

Identified via Amplitude that most users rebook the same desk and shipped a one-click smart-suggestion booking flow adopted by 80%+ of active users as the primary booking path. Built self-service office setup logic and algorithmic rules, cutting customer support load by 20+ hours per week, and integrated the product with HRIS systems (SAP, Workday, Personio) using data mapping and automated sync l

Defined the strategy and roadmap for the Order Management vertical, aligning engineering, design, and operations around measurable goals. Ran structured discovery (user interviews, analytics reviews, process mapping) to identify automation opportunities, resulting in 600+ hours saved, and established data-driven decision frameworks and validation loops.

Designed event-based tracking, success metrics, and user journeys to inform product decisions for conversion funnel optimisation. Partnered with design and engineering to turn funnel insights into shipped roadmap initiatives, and set up automated, logic-driven email flows that increased personalization and scaled operational efficiency.

Grade: 1.8

Master of Science in Management, Marketing & Entrepreneurship from Otto-von-Guericke University Magdeburg, completed in 2020 with a grade of 1.8.

Erasmus exchange program in Economics as part of the Master's degree at the University of Miskolc, Hungary, from September to December 2019.

Bachelor of Science in International Management from Otto-von-Guericke University Magdeburg, completed in 2018.

Erasmus exchange program in Economics as part of the Bachelor's degree at Stockholm School of Economics in Riga, Latvia, from August to December 2016.