I’m a Creative Producer with 6+ years of experience in content strategy, creative production, and growth marketing. I’ve contributed to 30+ launches generating $1.8M in revenue.
In my most recent role, I built a short-form content department from scratch, starting hands-on as a lead scriptwriter before hiring and training a team of five creatives. We scaled production to 100+ unique Reels per month.
I led weekly creative tests, optimizing hooks, openings, and CTAs to increase key conversion actions by 405%. One high-performing on-camera format generated 80K+ followers in just two weeks, while our content strategy drove 31M monthly reach and 300K+ new followers in four months.
I combine creative direction with a data-driven approach, focusing on building scalable content systems that drive measurable business growth.

