As a freelance Creative Director & Social Media Manager, I plan and create original content for campaign and product launches, and manage social media for hospitality and lifestyle clients across Italy and the UK. My content strategies contributed to increased bookings and sales, including for two businesses in the Dolomites.
On my independent travel and lifestyle account, I reached 9.8K engaged followers through original content. In a 30-day snapshot, 23 organic reels generated 146K views and 7.2K engagement actions, with no paid promotion.
