Efi Ben Moshe
@efibenmoshe
CPTO product and engineering leader scaling AI platforms from single products into TAM-expanding platforms.
What I'm looking for
I am an execution-driven Product and Engineering leader specializing in the architecture and strategy required to take a successful single product and turn it into a multi-dimensional platform. My core strength is a dual-threat capability: leading the R&D and product roadmap while ensuring decisions directly expand the Total Addressable Market (TAM).
Whether scaling a Unicorn to a $1B+ valuation or navigating complex M&A integrations, I specialize in dismantling the silos between what we build and how we build it. I focus on delivering operational excellence, high-velocity R&D, and commercial success.
In my current role as Senior Director of Engineering | Observability AI at Logz.io, I help drive platform scaling around real-time processing and large-scale observability. I bring experience across engineering management, distributed systems, big data, and real-time alerting with high-throughput ingestion.
Previously, as a Founding Product & Engineering Executive at Flare and as VP of Products at First Digital (acquired by Fireblocks), I built product strategy and roadmaps tied to real business outcomes. Earlier leadership roles across legal tech, fintech/blockchain product strategy, and mobile advertising reinforced my ability to transform manual or single-point solutions into automated, AI-driven platforms.
Experience
Work history, roles, and key accomplishments
Senior Director of Engineering in Observability AI at Logz.io, focused on scaling observability systems and real-time data processing at high ingestion volumes.
Worked as Senior Director of Engineering | Observability AI at Logz.io.
Founding Product & Engineering Executive at Flare, helping build from early stage toward product and engineering execution.
VP of Products
First Digital
Jan 2017 - Jan 2019 (2 years)
VP of Products at First Digital (acquired by Fireblocks), leading fintech/blockchain product strategy and roadmap execution with regulatory considerations.
VP of Products
First Digital (Acquired by Fireblocks)
Jan 2017 - Jan 2019 (2 years)
Worked as VP of Products at First Digital (Acquired by Fireblocks).
Chief Product Officer & R&D Manager
Secubit Ltd.
Jan 2016 - Jan 2017 (1 year)
Chief Product Officer (CPO) and R&D Manager at Secubit Ltd., leading product management, UX/design, and R&D with engineering management and hands-on execution.
Chief Product Officer (CPO) & R&D Manager
Secubit Ltd.
Jan 2016 - Jan 2017 (1 year)
Worked as Chief Product Officer (CPO) & R&D Manager at Secubit Ltd..
COO, Engineering & Product Executive
Taptica International Ltd.
Jan 2014 - Jan 2016 (2 years)
COO, Engineering & product executive at Taptica International Ltd., managing R&D, operations, and product (70 people) and owning technology vision, roadmap, and product delivery.
COO, Engineering & product executive
Taptica
Jan 2014 - Jan 2016 (2 years)
Taptica is a global end-to-end mobile advertising platform that helps the world's top brands reach their most valuable users with the widest range of traffic sources available today. Our proprietary technology leverages big data, and combined with state-of-the-art machine learning, enables quality media targeting at scale. Taptica creates a single arena in which brands can scale and engage more re
VP of Products & Engineering
Trendit LTD
Jan 2012 - Jan 2014 (2 years)
trendIT develops real-time demographics (RTD™) solutions that enable its customers to monitor and analyze any location using mobile-derived signals. With its groundbreaking, state-of-the-art technology People Analytics™ enables its customers to monitor and analyze in real-time what is happening at a specific location (any location!) and reach crucial decisions.
► I was responsible for the deliver
VP Products
Cellcom – Logia Inc
Jul 2008 - May 2012 (3 years 10 months)
► Member of Cellcom’s marketing executive team with decision-making input related to the company’s Value Added & Innovative Services
► Initiated new products, managed internal buy-in within marketing and executive management teams
► Market and strategy research for the cellular industry
► Led product strategy, development, and delivery
► Involved in the PR cycle
♛ Achievements:
▪️ Metropo
VP of Mobile Product
Gizmoz
May 2006 - Sep 2008 (2 years 4 months)
► Led mobile technology and product strategy: defining road-map, R&D, implementation, and integration
► Established and managed relationships with global operators
♛ Achievements:
▪️ Led several pivots of Gizmoz’ web platform
▪️ Created an innovative mobile 3D video messaging platform
▪️ Designed and Built the tech infrastructure from scratch
▪️ Managed the mobile business unit development (Pro
Head of Products
Gizmoz
Jan 2005 - Jan 2006 (1 year)
► Product Management specialist: defined and led release numerous innovative products managing the product through all phases
► Responsible for Gizmoz web and mobile products from concept to launch including design and development processes
► Led the company’s product to its first Production version by building a strong, motivated and skillful group
Back End Developer & Infrastructure
Gizmoz
Jan 2003 - Jan 2005 (2 years)
► Java-based Servers Development
► Connection Pooling (JDBC/Oracle)
► Java Stored Procedures
► PLSQL Coding
► Database Optimization
► Building Gizmoz' IT Infrastructure
✔ Back-End | Java | JSP | Database | R&D
Database Team Leader
Gizmoz
Jan 2000 - Jan 2003 (3 years)
► Architected and managed all database activities
► Managed group of database administrators and developers that provided DBA support and design specification for all database components of the product line
♛ Achievements:
▪️Stabilizing Gizmoz’ Infrastructure to support scale
✔ Client-Server | SQL | DBA | Oracle | Software | Startups | Java | Back-End
Software Team Leader
IFN
Jan 1998 - Jan 2000 (2 years)
► Responsible for client/server development team
► Account management
► Technical and user experience specifications writing
► Databases administration
✔ Client-Server | SQL | DBA | .NET | Workflow | Account Management | knowledge Management
Education
Degrees, certifications, and relevant coursework
Mercy University
Bachelor of Science (BSc), Computer Science
2003 - 2006
Tel Aviv University
Practical Engineer, Computer Science
1992 - 1994
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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