Open to opportunities

Efetobor Utedjor

@efetoborutedjor

Expert digital marketing strategist and sales copywriter driving conversions through SEO, web content, and market research.

Nigeria

Message

What I'm looking for

I’m looking for a role where I can combine conversion-focused sales copy, SEO/web content, and market research to drive measurable growth. I want to collaborate closely with marketing, design, and product teams to improve brand messaging and results.

I’m an expert digital marketing strategist with over 6 years of experience crafting high-converting sales copy and web content for clients across Health, Finance, Oil & Gas, SaaS, and Investing. I develop and refine persuasive sales copy tailored to target audiences to maximize engagement and conversion rates.

My work blends sales and business development with marketing execution—covering websites, landing pages, email campaigns, social media, and print materials. I conduct thorough market research to stay ahead of industry trends, then collaborate with marketing, design, and product teams to ensure consistent brand messaging across every platform.

I’ve also built a strong digital foundation through WordPress website design, including responsive, SEO-optimized development that improves user experience and rankings. Highlights include sales copy that boosted conversions by over 30% and building and maintaining over 50 WordPress websites.

Experience

Work history, roles, and key accomplishments

Current

Sales Letter Copywriter

Current

Frantiers Global Services

Jan 2024 - Present (2 years 4 months)

Created high-converting sales copy and web content for multiple industries (health, finance, oil & gas, SaaS, investing), tailoring websites, landing pages, email campaigns, and print/social materials to increase engagement and conversions. Collaborated with marketing, design, and product teams and used market research to maintain consistent brand messaging and stay ahead of industry trends.

Sales Copywriting Web Content Writing Email Campaigns Market Research Brand Messaging Social Media Content

Current

Business Development Manager

Current

Wilbron Oil And Gas Limited

Apr 2020 - Present (6 years 1 month)

Identified and evaluated new business opportunities, partnerships, and joint ventures in the oil and gas industry. Managed sales and marketing of EPC products and services, conducted market research, and maintained relationships with clients, suppliers, and industry stakeholders.

Business Development Oil & Gas Partnerships Market Analysis Client Relationship Management EPC Sales And Marketing Strategic Planning Stakeholder Management

Current

SEO Content Writer

Current

Upwork

Jun 2003 - Present (22 years 11 months)

Wrote SEO-optimized B2B blog posts and digital copy to drive organic traffic and establish clients as thought leaders. Produced persuasive website content, email campaign copy, and product descriptions that guided visitors to take action.

SEO Content Writing B2B Copywriting Digital Copywriting Web Campaign Copy Audience Targeting

WordPress Website Developer

Trade Negotiators Limited

Feb 2023 - May 2024 (1 year 3 months)

Built custom WordPress themes and plugins and implemented responsive designs for device compatibility. Improved website speed, performance, and SEO, and collaborated with marketing to turn business goals into web solutions that increased traffic and conversions.

Responsive Web Design Web Performance On Page SEO Co Marketing

Business Development Manager

MPG International

Jan 2021 - Oct 2021 (9 months)

Conducted strategic market analysis to identify opportunities and challenges in the oil and gas sector and developed sales strategies to capture new business. Built client relationships and improved outcomes by crafting persuasive sales copy (boosting conversions by over 30%).

Market Research Sales Strategy Client Acquisition Strategic Partnerships Sales Copywriting Conversion Optimization Stakeholder Management