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Duncan SlaterDS
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Duncan Slater

@duncanslater

Copywriter and editor at Red Equipment, turning technical product and sustainability information into customer-facing copy.

United Kingdom
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At Red Equipment, I write and edit across ecommerce and marketing channels, creating product pages, email campaigns, launch copy and technology explainers. I translate technical product, performance and sustainability information into clear customer-facing copy and help maintain a consistent brand voice.

At SUPsect, which I co-own and manage with my wife, I teach beginners and run weekly summer social sessions. I built and manage the SUPsect website and social media channels; the club was named UK SUP Club of the Year in 2019, and its race team finished second at the British Championships.

At Legacy Sport Media, I produced 118 issues of Rowing & Regatta magazine for British Rowing, working closely with the in-house editor and two long-standing colleagues. The magazine reached around 18,000 print and 6,000 digital readers, and I also worked on projects for the British Paralympic Association, the RYA, British Cycling and British Triathlon.

For The Kite & Windsurfing Guide to Europe / The World, I researched and co-wrote the 464-page second edition, writing around half the English content and editing translated material for a consistent style. Earlier, at Yachting Press, I progressed to Production Manager and led a team of six; my career has spanned print production, digital workflows, editing and copywriting.

Experience

Work history, roles, and key accomplishments

SU
Current

Stand-Up Paddleboard School / Club Co-Owner & Manager

SUPsect

Apr 2013 - Present (13 years 6 months)

Run an established SUP school and club with my wife, teaching hundreds of beginners and running weekly summer social sessions. Named UK SUP Club of the Year in 2019, and the race team finished second at the British Championships.

RE

Copywriter

Red Equipment

Jun 2023 - Sep 2026 (3 years 3 months)

Working as a copywriter and editor across Red Equipment's ecommerce and marketing channels, creating product pages, email campaigns, launch copy, technology explainers and wider brand content.

LM

Production Director

Legacy Sport Media

Jan 2009 - Jan 2023 (14 years)

Produced 118 issues of Rowing & Regatta magazine for British Rowing, working closely with the in-house editor to turn raw content into a polished consumer magazine. Also undertook major work for the British Paralympic Association and projects for the RYA, British Cycling and British Triathlon.

TW

English Co-Editor

The Kite & Windsurfing Guide to Europe / The World

Jan 2005 - Jan 2018 (13 years)

Initially brought in to rewrite and edit English translations of the German Kite & Windsurfing Guide to Europe, later researched, co-wrote and co-edited the 464-page second edition. Also worked on The World Kite & Windsurfing Guide and redeveloped the Guides into an online resource.

BM

Features Editor & News Editor

BOARDS & Boardseeker Magazines

Jan 2009 - Jan 2012 (3 years)

Freelanced for Factory Media across its two windsurfing titles, working as Features Editor and News Editor, commissioning and editing magazine content and managing daily news and weekly features online. Also handled photo editing, social media and content promotion across both brands.

YP

Production Editor & Manager

Yachting Press

Jan 1999 - Jan 2009 (10 years)

Joined as Production Editor on Cycling Today and BOARDS magazines, later progressing to Production Manager across the company's titles. By 2009 led a team of six designers, producers and sub-editors, including work on Yachts & Yachting and Rowing & Regatta.

BD

Production Controller & Junior Copywriter

BSB / Bates Dorland

Jan 1993 - Jan 1996 (3 years)

Joined Bates Dorland in the post-room before moving into advertising production, initially on the B&Q account and later across other major Kingfisher brands including Woolworths and Superdrug. Progressed through production and traffic roles, then trained as a junior copywriter, producing published creative work for Woolworths, Superdrug, Grolsch and Range Rover.

Education

Degrees, certifications, and relevant coursework

Duncan hasn't added their education

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