At PYC Foods Corp., I lead content writing across digital and offline platforms and develop narrative-driven work, including storybooks, to strengthen brand identity and audience connection. I also oversee social media strategy and direct creative shoots for campaigns.
At Playmate Leisure Solutions Corp., I led writing for digital initiatives and developed social media campaigns and promotions. I also wrote scripts and spiels for live hosts, shaping tone and audience engagement.
At Raffy Tulfo in Action (RW Productions), I reviewed video content for online community standards, wrote titles and captions, and managed YouTube and Facebook uploads. Across my media work, I have also researched topics and guests, produced interview materials, and written news and feature stories.
