At Wayfinder Collective, I’m one of the main developers of Wayfinder OS, a coaching software platform used by five organisations. I built most of its booking system, including pages that show live team availability across calendars and time zones.
I built almost all of the sales call list, which produced a median of 81 dials per hour compared with 23 through the previous approach. It also automatically sent 212 recorded voicemails. I’m also the main developer, alongside one colleague, of an Android calling and texting app built with React Native and native Android code.
Before software, I spent 5.5 years in hospitality and two years qualifying clients by phone. That experience shapes how I build tools for people working on the floor and on the phones. I also built The VoidUnderground website from scratch for a coach’s sales and membership business.

