Corinna Zachariou

Led process design and optimization initiatives across EMEA and APAC, building scalable workflows and reducing complexity for sales and commercial operations. Designed and implemented global performance dashboards, segmentation strategies, and incentive programs, launching 5+ dashboards used by over 200 commercial leaders and contributing to a 10% year-over-year sales growth.

Oversaw annual sales planning, quota setting (~$500M), and territory design (116+ territories), driving strategic alignment for a global sales organization. Orchestrated the consolidation and integration of disparate data sources and systems to deliver a unified, real-time reporting framework, empowering global managers and sellers with instant access to key metrics and removing the need for manua

Directed end-to-end CRM testing, release validation, and training for large-scale global deployments, ensuring seamless system functionality and user adoption. Acted as a critical liaison between global IT and regional commercial teams, ensuring functional alignment and translating business requirements into technical specifications for CRM enhancements.

Led CRM strategy, adoption, and user experience across EMEA, serving as the primary expert for system optimization and execution for over 2,000 users. Delivered key analytics and KPI reporting for executive business reviews, providing actionable insights that improved pipeline visibility and sales effectiveness.

Drove the successful rollout of Salesforce for the RMS business unit across EMEA, achieving over 90% user adoption within the first year. Produced executive dashboards and performance reports that guided new product launch strategy and ongoing sales performance monitoring.

Supported sales operations and managed business unit pricing for the EU region. Contributed to strategic commercial decision-making and sales planning.

Held various analytics roles, contributing to data analysis and reporting functions. Gained foundational experience in data interpretation and business insights.

Held various analytics roles, contributing to data analysis and reporting functions. Gained foundational experience in data interpretation and business insights.

Completed a General MBA program with a specialization in Finance. This program provided a comprehensive understanding of business management and financial principles.

Pursued a Master of Advanced Studies in Sciences of Human Movement. This advanced degree focused on the scientific aspects of human movement and related disciplines.

Undertook Bachelor and Post Graduate studies in Sports and Physical Activity. This education provided a strong foundation in the principles and practices of sports and physical activity.