Charlotte Davies
@charlottedavies
I create SEO-driven content and marketing programs that connect audiences with clear, compliant stories.
What I'm looking for
At DeVry University, I develop program marketing strategies that increase priority-program visibility and prospect engagement, coordinating academic and marketing teams, briefs, assets, web alignment, reviews, and post-launch QA. Previously, I managed blog editorial workflows with agency partners, conducted AEM UAT, and partnered with Regulatory Affairs to deliver compliant content without losing brand voice or user experience.
I've also written parent resources with Pearson, launched skincare messaging for BuzzBeauté, and created search-focused editorial content for The Knot Worldwide and Love Stories TV. As a theater director and screenwriter, I bring a story-first understanding of audience and clarity to every project.
Experience
Work history, roles, and key accomplishments
Partner with paid media, creative, social, and product teams to develop and implement strategies that strengthen priority program visibility and drive prospect engagement.
Spearhead coordination between the academic and marketing teams on a recurring program update/implementation project. Support brief and asset creation, web team alignment, asset review, lead marketing project management, and p
Director for Green Shirt Performance Lab production.
Partnered with internal educators and subject matter experts to write and optimize articles for parents of K–12 students.
Worked as Assistant Director - Tigers Be Still at Green Shirt Studio.
Created and managed the editorial workflow for the blog with agency partners, conducted UAT within AEM to ensure compliance and brand accuracy.
Built and maintained relationships with Regulatory Affairs to achieve compliant content at scale while preserving brand voice and user experience.
Guided contract writers through messaging frameworks and developed in-house content resources, ensuring
Worked as Co-Stage Manager - Jesus Hopped the ‘A’ Train at City Lit Theater.
Worked as Assistant Stage Manager - MEDEAMEDEAMEDEA at THEATRE EVOLVE NFP.
Stage Manager - POTUS: Or, Behind Every Great Dumbass Are Seven Women Trying to
Aug 2024 - Nov 2024 (3 months)
Worked as Stage Manager - POTUS: Or, Behind Every Great Dumbass Are Seven Women Trying to Keep Him Alive at Green Shirt Studio.
Penned founder bios, product descriptions, and mission-driven brand messaging to establish and build consumer trust ahead of a new skincare brand launch.
Researched local videographers and created optimized content with geo-specific recommendations, improving platform utility for users.
Worked as Content Specialist at DeVry University.
Produced 1,000+ word articles on targeted topics and locations, boosting search visibility and differentiating the brand in the market.
Partnered with Team Lead to develop content, and served as sole editor and proofreader during a full brand refresh and relaunch.
Produced assets across the full marketing funnel including Google and Facebook ads, meta descriptions, email, blog, infographics, product descriptions, and web content.
Used Crazy Egg and Facebook Analytics to optimize content based on user behavior.
Conducted mark
Managed operations for a 65-person office, earning recognition as the 'best-kept secret' among traveling staff for proactively anticipating client and employee needs.
Coordinated vendor relationships, daily operations, onboarding, I-9 processing, and community event planning, demonstrating high-detail project execution at scale.
Submitted monthly expense reports and provided quarterly budget a
Worked as Workplace Services Coordinator at Salesforce.
Assisted employees and guests and directed them to the appropriate company resources.
Daily tasks included helping book conference rooms, providing badge assistance, coordinating package pick-ups and shipments, handling special requests, setting up and tearing down meeting and catering configurations, and logging receipts from on-site deliveries.
Education
Degrees, certifications, and relevant coursework
The Second City
Late Night Comedy Writing
UCLA
TFT Professional Program, Writing for Television
2018 - 2019
SUNY Brockport
Bachelor of Science (B.S.), Communication and Media Studies
2011 - 2013
State University of New York Brockport
Bachelor of Science, Communication and Media Studies
2011 - 2013
Pursued a Bachelor of Science in Communication and Media Studies, developing a strong foundation in media theory and communication practices.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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