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Charlotte DaviesCD
Open to opportunities

Charlotte Davies

@charlottedavies

I create SEO-driven content and marketing programs that connect audiences with clear, compliant stories.

United States
Message

What I'm looking for

I'm looking to create clear, audience-centered content and marketing programs, partnering with subject matter experts and cross-functional teams to deliver high-quality, compliant work.

At DeVry University, I develop program marketing strategies that increase priority-program visibility and prospect engagement, coordinating academic and marketing teams, briefs, assets, web alignment, reviews, and post-launch QA. Previously, I managed blog editorial workflows with agency partners, conducted AEM UAT, and partnered with Regulatory Affairs to deliver compliant content without losing brand voice or user experience.

I've also written parent resources with Pearson, launched skincare messaging for BuzzBeauté, and created search-focused editorial content for The Knot Worldwide and Love Stories TV. As a theater director and screenwriter, I bring a story-first understanding of audience and clarity to every project.

Experience

Work history, roles, and key accomplishments

DeVry University logoDU
Current

Program Marketing Specialist

Jun 2025 - Present (1 year 2 months)

Partner with paid media, creative, social, and product teams to develop and implement strategies that strengthen priority program visibility and drive prospect engagement.

Spearhead coordination between the academic and marketing teams on a recurring program update/implementation project. Support brief and asset creation, web team alignment, asset review, lead marketing project management, and p

Green Shirt Studio logoGS

Director - The Great God Pan

May 2026 - Aug 2026 (3 months)

Director for Green Shirt Performance Lab production.

Pearson logoPE

Senior Technical Writer

Jun 2024 - Dec 2025 (1 year 6 months)

Partnered with internal educators and subject matter experts to write and optimize articles for parents of K–12 students.

Green Shirt Studio logoGS

Assistant Director - Tigers Be Still

Aug 2025 - Nov 2025 (3 months)

Worked as Assistant Director - Tigers Be Still at Green Shirt Studio.

DeVry University logoDU

SEO Content Specialist

Mar 2022 - Nov 2025 (3 years 8 months)

Created and managed the editorial workflow for the blog with agency partners, conducted UAT within AEM to ensure compliance and brand accuracy.

Built and maintained relationships with Regulatory Affairs to achieve compliant content at scale while preserving brand voice and user experience.

Guided contract writers through messaging frameworks and developed in-house content resources, ensuring

City Lit Theater logoCT

Co-Stage Manager - Jesus Hopped the ‘A’ Train

Jun 2025 - Sep 2025 (3 months)

Worked as Co-Stage Manager - Jesus Hopped the ‘A’ Train at City Lit Theater.

THEATRE EVOLVE NFP logoTN

Assistant Stage Manager - MEDEAMEDEAMEDEA

Apr 2025 - Jun 2025 (2 months)

Worked as Assistant Stage Manager - MEDEAMEDEAMEDEA at THEATRE EVOLVE NFP.

Green Shirt Studio logoGS

Stage Manager - POTUS: Or, Behind Every Great Dumbass Are Seven Women Trying to

Aug 2024 - Nov 2024 (3 months)

Worked as Stage Manager - POTUS: Or, Behind Every Great Dumbass Are Seven Women Trying to Keep Him Alive at Green Shirt Studio.

BuzzBeauté logoBU

Freelance Writer

Dec 2023 - May 2024 (5 months)

Penned founder bios, product descriptions, and mission-driven brand messaging to establish and build consumer trust ahead of a new skincare brand launch.

Love Stories TV logoLT

Freelance Contributor

Feb 2022 - Mar 2022 (1 month)

Researched local videographers and created optimized content with geo-specific recommendations, improving platform utility for users.

DeVry University logoDU

Content Specialist

Aug 2021 - Mar 2022 (7 months)

Worked as Content Specialist at DeVry University.

The Knot Worldwide logoTW

Freelance Writer

Jun 2021 - Dec 2021 (6 months)

Produced 1,000+ word articles on targeted topics and locations, boosting search visibility and differentiating the brand in the market.

Skin Research Institute logoSI

Copywriter & Editor

Aug 2020 - Aug 2021 (1 year)

Partnered with Team Lead to develop content, and served as sole editor and proofreader during a full brand refresh and relaunch.

Produced assets across the full marketing funnel including Google and Facebook ads, meta descriptions, email, blog, infographics, product descriptions, and web content.

Used Crazy Egg and Facebook Analytics to optimize content based on user behavior.

Conducted mark

Salesforce logoSA

Sr. Coordinator, Workplace Services

Feb 2020 - Aug 2020 (6 months)

Managed operations for a 65-person office, earning recognition as the 'best-kept secret' among traveling staff for proactively anticipating client and employee needs.

Coordinated vendor relationships, daily operations, onboarding, I-9 processing, and community event planning, demonstrating high-detail project execution at scale.

Submitted monthly expense reports and provided quarterly budget a

Salesforce logoSA

Workplace Services Coordinator

Apr 2018 - Feb 2020 (1 year 10 months)

Worked as Workplace Services Coordinator at Salesforce.

Salesforce logoSA

Guest Services Ambassador

Oct 2017 - Apr 2018 (6 months)

Assisted employees and guests and directed them to the appropriate company resources.

Daily tasks included helping book conference rooms, providing badge assistance, coordinating package pick-ups and shipments, handling special requests, setting up and tearing down meeting and catering configurations, and logging receipts from on-site deliveries.

Education

Degrees, certifications, and relevant coursework

TC

The Second City

Late Night Comedy Writing

UC

UCLA

TFT Professional Program, Writing for Television

2018 - 2019

SB

SUNY Brockport

Bachelor of Science (B.S.), Communication and Media Studies

2011 - 2013

State University of New York Brockport logoSB

State University of New York Brockport

Bachelor of Science, Communication and Media Studies

2011 - 2013

Pursued a Bachelor of Science in Communication and Media Studies, developing a strong foundation in media theory and communication practices.

Tech stack

Software and tools used professionally

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