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carolina quesada

@carolinaquesada

Digital Marketing Manager at Aquaicat, shaping its social media presence and building organic campaigns for the water solutions industry.

Spain

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What I'm looking for

I'm seeking roles in digital marketing, CRM operations, or content strategy within international B2B environments.

At Aquaicat, I led social media and digital brand presence in the water solutions industry, developing content calendars, campaigns, and branded creative concepts. I also monitored social media performance and coordinated with external partners to align paid campaigns with organic content.

At La Salle – Universitat Ramon Llull, I managed 200+ Salesforce leads and coordinated 15 online and 10 in-person events, with full pipeline tracking. I’ve also built dashboards and performance reports at Shook & Stone, and developed an organic rebranding campaign for Apícola Pureza Real that grew its audience from 0 to 300 followers in 2 months.

Experience

Work history, roles, and key accomplishments

Marketing & Social Media Manager

Aquaicat

Jul 2026 - Sep 2026 (2 months)

Led Aquaicat's social media and digital brand presence, shaping organic-channel communication in the water solutions industry. Developed content calendars, campaigns, Reels, Stories and branded creative concepts aligned with business and marketing objectives.

Social Media Management Content Strategy Brand Identity Campaign Management KPI Monitoring Content Calendar Reels Stories

Marketing & CRM Specialist (Internship)

La Salle – Universitat Ramon Llull

Mar 2026 - Jul 2026 (4 months)

Loaded and managed 200+ leads in Salesforce sourced from Meta and Keystone campaigns, ensuring data quality and consistency. Coordinated 15 online events and 10 in-person events, generating 880 registered leads and 377 attendees with full pipeline tracking.

Salesforce Lead Management Event Coordination UTM tracking Landing Pages Data Analysis performance reporting

Digital Marketing & Operations Coordinator

Shook & Stone

Jan 2023 - Jan 2025 (2 years)

Monitored data quality and operational metrics in high-volume environments with 300+ active cases simultaneously. Built dashboards and performance reports supporting executive-level decision-making.

Data Quality Operational Metrics Dashboarding performance reporting Workflow Optimization Cross functional Coordination

Operations & Dispatch Coordinator

Core Hydraulics

Jan 2021 - Jan 2023 (2 years)

Coordinated daily operations and communications across teams in three major US cities, ensuring on-time delivery and process compliance. Analysed operational data and generated strategic reports to support senior decision-making.

Operations Coordination Data Analysis Reporting Workflow Design Process Compliance

Marketing & Market Analysis Project Lead

Negocios y Proyectos Centroamérica

Jan 2020 - Jan 2021 (1 year)

Conducted market research and competitive analysis for international expansion projects. Contributed to branding, communications strategy, and go-to-market planning.

Market Research Competitive Analysis Branding Communications Strategy Go To Market Planning

International Client Experience Associate

IBEX Nicaragua – Western Union Operations

Jan 2019 - Jan 2020 (1 year)

Managed international customer experience for Western Union, including money transfers, issue resolution, and high-volume inquiries. Consistently met satisfaction KPIs in a fully English-speaking, high-pressure environment.

Customer Experience Issue Resolution High Volume Inquiries KPI Achievement English Communication