carlota moreira
@carlotamoreira
I build brand relevance through social media strategy, content, campaigns, and performance analysis.
PortugalWhat I'm looking for
I've managed Facebook, Instagram, and TikTok for SCREENDOMUS LDA., creating editorial calendars, graphics, copy, photography, video, and performance analysis. I also create and optimize digital campaigns through Google Ads and Meta Ads.
As a freelance social media manager and through work at POSEIDON, I've developed marketing plans, managed client social channels, written magazine articles, and created campaigns for brands including Pandora and Tous. I'm driven by strategic, creative communication that builds distinctive, relevant brands.
Experience
Work history, roles, and key accomplishments
Social Media Manager
Freelance
Jan 2024 - Present (2 years 8 months)
Managed social media content planning, creation, scheduling, community management, and results analysis for freelance clients.
Assistant Professor
European University
Jan 2026 - Dec 2026 (11 months)
Produced video lessons, readings, assignments, quizzes, and interactive videos for a Master's course in General Communication Studies.
Marketing Manager
SCREENDOMUS LDA
Apr 2026 - Jun 2026 (2 months)
Managed Facebook, Instagram, and TikTok channels including content planning, creation, scheduling, community engagement, and performance analysis. Created and optimized digital campaigns on Google Ads and Meta Ads.
Sales Assistant
Inditex Group
Dec 2024 - Jan 2025 (1 month)
Worked as a Sales Assistant, Store Associate, and Cashier.
Intern
POSEIDON
Oct 2023 - Aug 2024 (10 months)
Developed marketing plans, managed social media, wrote articles for magazines, and created campaigns for brands like Pandora and Tous.
Education
Degrees, certifications, and relevant coursework
Universidade Católica Portuguesa
Master's degree, Communication Sciences
2024 - 2026
Master's degree in Communication Sciences with a focus on Media and Entertainment. Thesis on the infantilization of cosmetic advertising on social media.
IADE – Faculty of Design, Technology and Communication at Universidade Europeia
Bachelor's degree, Marketing and Advertising
2020 - 2023
Bachelor's degree in Marketing and Advertising.
Social Media School - Bárbara Bação
Workshop Participation Certificate, Social Media Management
Participation in the online workshop 'Create your business as a freelance social media manager'.
Tech stack
Software and tools used professionally
Availability
Location
PortugalAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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