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Carlo Genilo

@carlogenilo

Creative Team Lead at 115 Ventures who scaled production to 50 paid social ads a week and built AI-integrated workflows.

Philippines

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What I'm looking for

I'm looking for Creative Team Lead, Creative Manager, Creative Producer, or Creative Operations Lead roles. I'm also open to consulting work helping businesses apply AI tools to streamline creative production at scale.

At 115 Ventures, I managed a 25-person creative team producing performance marketing content and scaled output to 50 paid social ads a week. I built a production workflow connecting Claude with ClickUp, Slack, and Meta Ads Manager, supported by n8n automations and Google Workspace.

At Baker & McKenzie, I built the firm's first multimedia service line and managed a team of designers and desktop publishers. My work spans branded campaigns, documentaries, and paid social production for brands including Marriott, Forbes, Johnson & Johnson, Lyft, and Samsung; I'm now advising businesses on AI-automated creative workflows.

Experience

Work history, roles, and key accomplishments

Current

CREATIVE PRODUCTION & AI WORKFLOW CONSULTANT

Current

Freelance | Self-Employed

Jul 2026 - Present (4 months)

Advise businesses on designing and implementing AI-automated creative and operational workflows, translating tools like Claude and n8n into working production systems. Design second brain knowledge architectures for founders and teams, turning scattered institutional knowledge into structured, queryable systems. Produce and direct AI-generated video content for micro-dramas, owning both creative d

Creative Team Lead

115 Ventures

Jan 2026 - Jun 2026 (5 months)

Managed a team of 25 video editors, graphic designers, and content asset managers producing performance marketing content across multiple product lines. Continuously onboarded and trained new hires, with 15 brought through a structured trial process at roughly a 20% pass rate. Oversaw seven-figure monthly Meta ad spend across flagship campaigns. Creative output reached tens of millions of video pl

Creative Services Producer

Self-employed

Jul 2025 - Mar 2026 (8 months)

I’m a Creative Director and Video Production Lead with over a decade of experience crafting visual stories for global brands including Marriott, Johnson & Johnson, Forbes, Lyft, Ritz-Carlton, and Four Seasons.

I build and lead creative teams that deliver end-to-end video and content production — from concept and scriptwriting to direction, editing, and motion graphics. My work spans corporate cam

Head of Video & Animation

Corpora Studios

Mar 2022 - Jul 2025 (3 years 4 months)

Worked as Head of Video & Animation at Corpora Studios.

Senior Video Producer

Sapaad Pte Ltd

Nov 2019 - Mar 2022 (2 years 4 months)

Worked as Senior Video Producer at Sapaad Pte Ltd.

Video Producer

Sapaad Ltd.

Nov 2019 - Feb 2022 (2 years 3 months)

Worked as part of a remote team based in the Philippines, producing SaaS marketing and training content for Sapaad, a Dubai-based company, with regular coordination across time zones. Mentored junior producers and editors across scripting, editing, and workflow, building out a team that could handle higher volumes independently. Worked closely with writers, product, and UX teams to make sure video

Creative Service Provider

CG Media

Jun 2015 - Nov 2019 (4 years 5 months)

DIRECTOR/CINEMATOGRAPHER/VIDEO EDITOR/VIDEOGRAPHER/MOTION GRAPHICS EDITOR
Provided services for the government of Abra. Globe Telecom, Citibank, Spanish Embassy, PM FTC, Unilab, Republic, Century Tuna Superbods, Samsung, Citi Prestige Global, Honda, Bridgestone, Dia Del LIbro, SM Our Home, Winston Cigarettes. etc

Lead Multimedia Designer

Baker & McKenzie

Jun 2009 - Jul 2015 (6 years 1 month)

Lead creative sessions for project kick-offs
Manage multiple projects from concept through completion
Develop creative programs and design concepts that meet the business objectives of the organization and that advance our brand strategy
Establish creative direction for the entire line of online services and programs
Supervise and inspire the creative team of vendor partners; generate multiple con

Creative Lead

Baker McKenzie

Jun 2009 - Jul 2015 (6 years 1 month)

Led multimedia strategy and content production for one of the world's largest law firms, covering offices globally. Built the firm's first multimedia service line from the ground up in 2010, setting production standards for video, presentations, and visual communications. The model was later adopted across their global offices. Managed a team of 6 senior designers and 12 desktop publishers, brough