Carla Sanfratello Marco
@carlasanfratellomarc
Graphic designer and art director crafting multichannel brand visuals and exhibition narratives with 4+ years’ experience.
What I'm looking for
I’m a graphic designer and art director with 4+ years of experience creating visual materials for corporate environments, creative agencies, and brand communication. I focus on multichannel production—adapting design pieces across formats while keeping a consistent visual identity.
At valantic GmbH, I design and produce B2B marketing materials such as digital banners, whitepapers, sales documentation, corporate presentations, infographics, and paid media creative. I also deliver event and trade fair assets (signage, roll-ups, printed materials, presentations) and manage E-Mail marketing campaigns and newsletters for enterprise audiences across 5+ European markets.
I’m at my best when deadlines are tight: I manage multiple parallel projects autonomously, coordinate with vendors to ensure timing and quality, and translate complex technical briefs into clear visuals geared toward sales and corporate communication. I’ve supported work for clients including Salesforce, Bloomreach, Siemens, IQIVIA, and TAKKO Fashion.
Freelance, I work at the intersection of editorial design, art direction, exhibition design, and spatial design—turning research and concepts into publications, installations, and cultural experiences. I’ve managed projects from concept through production and installation, collaborating with photographers, artists, curators, and cultural organizations, including CCCB and Gran Teatre del Liceu.
Experience
Work history, roles, and key accomplishments
Graphic Designer
Valantic GmbH
Jan 2024 - Jun 2026 (2 years 5 months)
Designed and produced B2B marketing materials including digital banners, whitepapers, sales documentation, corporate presentations, and infographics. Created event and trade fair graphics (signage, roll-ups, printed materials, presentations) and developed email campaigns for enterprise audiences across European markets.
Independent Art Director
Freelance
Sep 2022 - Jun 2026 (3 years 9 months)
Developed visual narratives at the intersection of editorial design, art direction, exhibition design, and spatial design for publications, installations, and cultural experiences. Managed projects from concept through production and final installation while collaborating with creative and cultural partners.
Graphic Designer
Worm Rotterdam
Aug 2024 - Feb 2025 (6 months)
Developed visual identities and graphic systems for cultural events, artistic programs, and music/performance-related activities. Designed posters, publications, and merchandising, and contributed to visual narratives for experimental projects through interdisciplinary collaboration.
Graphic Designer & Content Creator
Naughty Nuts GmbH
Sep 2020 - Mar 2021 (6 months)
Created content for social media, digital campaigns, and e-commerce platforms to support and build a consumer brand visual identity. Gained experience in strategic design, digital communication, and iterative content production.
Education
Degrees, certifications, and relevant coursework
UPC (Universitat Politècnica de Catalunya)
Master in Advanced Studies in Design (MBDesign), Art Direction
Activities and societies: Specialization: Art Direction (1 semester). Course: Set Design, from Design to Staging (UPC, CCCB, DHUB, LICEU).
Completed a Master in Advanced Studies in Design (MBDesign) at UPC in Barcelona, specializing in Art Direction. Took a set design course covering design to staging with UPC partners in Barcelona.
ArtEZ University of the Arts
Bachelor in Graphic Design, Graphic Design
Completed a Bachelor in Graphic Design at ArtEZ University of the Arts in Arnhem over four years.
Ricarda Huch Gymnasium
Abitur (High School Diploma), High School (Abitur)
Completed the Abitur (high school diploma) at Ricarda Huch Gymnasium in Krefeld.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
carlasm.cargo.sitePortfolio
carlasm.cargo.siteJob categories
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