At RED CAM, the digital marketing and communications agency I founded, I direct strategy for content and brand-positioning projects across gastronomy, health, wellness, education, and commerce. I connect audience research, brand identity, and storytelling to clear objectives and performance analysis.
I lead creative teams and coordinate scripts, audiovisual production, editing, design, and publishing plans. I also direct organic campaigns across Instagram, TikTok, and Facebook, using KPI analysis to refine formats, messaging, and editorial decisions.
