Camila Gloder
@camilagloder
Creative marketing professional with expertise in content and digital campaigns.
What I'm looking for
I am a creative and strategic marketing professional with extensive experience in content marketing, digital campaigns, branding, and CRM. I have a proven track record of managing multi-channel campaigns across LATAM and global markets, demonstrating my ability to drive results through effective storytelling and collaboration. My passion lies in turning ideas into actionable results, leveraging data-driven decisions to enhance customer engagement.
Throughout my career, I have successfully coordinated CRM campaigns and developed content strategies that align with brand objectives. My role as a Global Content Marketing Analyst at BRP allowed me to contribute to a significant revenue increase during key promotional events. Additionally, my experience at Maple Bear Canadian School involved leading branding initiatives and growing social media presence, showcasing my ability to adapt and thrive in dynamic environments.
Experience
Work history, roles, and key accomplishments
Global Content Marketing Analyst
BRP – Bombardier Recreational Products
Mar 2024 - Present (1 year 3 months)
Coordinated global CRM campaigns, ensuring content alignment with brand standards and objectives. Developed performance reports with key metrics, contributing to a +26% revenue increase during Black Friday promotions.
Marketing Analyst – Branding and Content
Maple Bear Canadian School
Mar 2020 - Present (5 years 3 months)
Led branding, content strategy, and social media for Brazil and LATAM, growing organic followers by +100% in one year. Produced video and podcast content, managed production schedules, and provided B2B consulting for franchise schools. Organized major events like the Terry Fox Run.
Account Manager
ClickTarget – Marketing Agency
Aug 2019 - Present (5 years 10 months)
Provided strategic marketing solutions aligned with client objectives and KPIs. Managed project schedules and deadlines across Google Ads, Social Ads, SEO, and website development projects. Collaborated with creative teams to optimize social media posts for engagement.
Account Manager / Social Media
Gobuzz – Marketing Agency
Dec 2016 - Present (8 years 6 months)
Maintained strong client relationships and presented tailored social media strategies. Coordinated editorial calendars, analytics, and execution for digital political campaigns. Developed and oversaw community engagement efforts, responding promptly to inquiries across platforms.
Marketing Assistant
Alpha Channel
Apr 2015 - Present (10 years 2 months)
Managed social media platforms and blogs, creating engaging content and tracking performance metrics. Produced communication materials and promoted company services through social media and events.
Education
Degrees, certifications, and relevant coursework
Fundação Getulio Vargas
Executive MBA, Marketing Management
Completed an Executive MBA program focused on Marketing Management. Gained advanced knowledge in strategic marketing, brand management, and digital marketing.
Centro Universitário Senac
Bachelor’s, Advertising
Obtained a Bachelor's degree in Advertising. Developed skills in advertising strategies, campaign planning, and media management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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