Binod kumar

I've led SEO and digital marketing growth for Outsourced Bookkeeping, Outbooks, Plaxonic Technology, and Zenexis, building B2B acquisition strategies for accounting, bookkeeping, technology, software, and professional services businesses.

Across India, the UK, Australia, the US, and other global markets, I've developed organic and paid lead-generation campaigns for high-intent decision-makers. My work spans international SEO, Google Ads, Meta Ads, landing-page optimization, content strategy, social media, and conversion improvement.

I lead technical SEO initiatives covering audits, crawlability, indexing, Core Web Vitals, internal linking, website architecture, and performance. I use GA4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and reporting data to identify growth opportunities and improve traffic, leads, and conversions.

I've also led cross-functional marketing teams, trained team members on SEO processes and tools, and coordinated with content, design, development, sales, and client teams to deliver scalable growth strategies.