Open to opportunities

Binita Banerjee

@binitabanerjee

Message

Motivated marketing manager with 5+ years in client servicing.

India

Message

What I'm looking for

I am looking for a dynamic role that values client relationships and offers opportunities for growth.

I am a motivated and client-focused professional with over 5 years of experience in sales, client servicing, and business development. My career has been marked by a proven ability to build strong client relationships, generate leads, and consistently meet sales targets. I am known for my creative problem-solving skills and effective campaign planning, which have allowed me to deliver high-quality results in various roles.

Currently, I am on a career break after welcoming a baby, but I am eager to re-enter the workforce with renewed energy and commitment. My most recent role as a Marketing Manager at Extensive Media Pvt. Ltd. involved overseeing end-to-end marketing operations and collaborating with cross-functional teams to align campaign messaging with client goals. I take pride in maintaining strong client relationships and driving continuous improvement through data analysis and actionable insights.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

Extensive Media Pvt. Ltd.

Mar 2020 - Present (5 years 3 months)

Served as the face of the company, managing high-value clients and acting as the primary point of contact. Oversaw end-to-end marketing operations, from strategy development to campaign execution, ensuring timely and high-quality delivery. Collaborated with cross-functional teams to align campaign messaging with client goals and brand USPs.

Client Relationship Management Campaign Planning Marketing Strategy Campaign Execution Performance Analysis

Client Servicing Executive

Lybrate India

Apr 2019 - Mar 2020 (11 months)

Collaborated with clients to understand business objectives and translate them into actionable project plans. Coordinated internal resources to enhance client satisfaction and project delivery. Conducted data analysis on advertising campaigns to optimize performance.

Client Servicing Project Planning Data Analysis Media Strategy Client Relationship Management Sales Target Achievement

Sales and Business Development Executive

Ad India

Apr 2016 - Apr 2019 (3 years)

Generated leads and nurtured relationships with prospective and existing clients. Conducted product pitches and meetings to convert leads. Utilized Salesforce to manage leads and monitor progress.

Sales Business Development Lead Generation Salesforce CRM Contract Negotiation

Business Development Associate

Anupam Synthetics

Jan 2015 - Mar 2016 (1 year 2 months)

Built and maintained customer relationships to grow business opportunities. Enhanced customer base and managed both existing accounts and new client acquisitions. Understood client needs to tailor solutions and ensure satisfaction.

Business Development Customer Relationship Management Account Management Customer Acquisition Customer Satisfaction

Education

Degrees, certifications, and relevant coursework

Amity University, Noida

Bachelor of Science, Science

Grade: 6.5 CGPA

Studied fundamental scientific concepts and principles. Developed a strong foundation in various scientific disciplines, preparing for further academic or professional pursuits.