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Benjamin MasitsaBM
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Benjamin Masitsa

@benjaminmasitsa

Digital Marketing Manager at The Monarch Hotel and Rocky Driving Schools, creating distinct brand campaigns and video-first content.

Kenya
Message

At The Monarch Hotel and Rocky Driving Schools, I lead design, content and digital marketing for two distinct brands. I plan 30-day content calendars, choose creative for paid Meta boosting and redesigned both websites, including Rocky’s branch information.

At Light International School, I rebuilt social media around a video-first strategy. From January to July 2026, it generated 3.5M+ views, reached 1.3M+ people and drove 21K+ link clicks across Facebook and Instagram.

At Moonlight Media Services, I led creative direction for client brands including Kenya Ports Authority, TradeMark Africa, UNHCR, IOM and the World Bank. I also designed and built multi-page websites and took print and event branding from concept through production.

Earlier, I produced on-air graphics, motion design and branded content at Mediamax Network Ltd (K24 TV), and created digital and print visual content at The Standard Group. I hold a Master in Digital Marketing and a Google Digital Marketing Certification, and I design and edit content in-house.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of the People logoUP

University of the People

Bachelor of Science, Business Administration

Pursuing a Bachelor of Science in Business Administration, expected completion in 2027.

SS

Shang Tao Media Arts School

Advanced Diploma, Multimedia Arts

Advanced Diploma in Multimedia Arts from Shang Tao Media Arts School, completed in 2006.

Google logoGO

Google

Google Digital Marketing Certification, Digital Marketing

Google Digital Marketing Certification.

MS

Max Business School

Master, Digital Marketing

Master in Digital Marketing from Max Business School.

Tech stack

Software and tools used professionally

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