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Barsha SaikiaBS
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Barsha Saikia

@barshasaikia

Product & Experience Designer simplifying complex enterprise workflows with research-led, AI-aware design.

India
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What I'm looking for

I’m looking to lead end-to-end product and service experiences—simplifying operational complexity with rigorous, research-backed UX. I want a cross-functional team where design intent translates into production and AI is integrated thoughtfully into real workflows.

I’m a Product & Experience Designer with ~6 years of experience designing complex enterprise systems and service-led digital platforms. I translate ambiguous business challenges into scalable workflow frameworks, interaction models, and standardized design principles—then drive end-to-end product experiences from discovery to cross-functional execution.

At ITC Infotech, I’ve led end-to-end redesign of enterprise workflows across internal platforms to simplify multi-stage operations and reduce cognitive load for high-frequency users. I build reusable design frameworks and component systems to standardize cross-team implementation, and I back decisions with stakeholder interviews and process mapping to uncover systemic inefficiencies.

I also partner on service design discovery (including commercial real estate), synthesizing cross-functional insights into service blueprints and strategic opportunity clusters. Previously, at Saras Analytics I improved mobile menu and cart flows in ways that reduced drop-offs and increased cart conversion effectiveness by 40%, and at DocsApp I designed prescription-writing workflows for a telemedicine platform that supported seamless integration with backend pharmacy services.

Experience

Work history, roles, and key accomplishments

II
Current

UX & Service Design Consultant

ITC Infotech

Feb 2021 - Present (5 years 4 months)

Led end-to-end redesign of enterprise workflows across internal platforms, simplifying multi-stage operations and reducing cognitive load for high-frequency users. Built reusable design frameworks and component systems, collaborated with product and engineering to ship design intent, and explored AI-assisted workflow enhancements such as intelligent task routing and contextual visibility.

SA

UX Design Consultant

Saras Analytics

Oct 2020 - Feb 2021 (4 months)

Partnered with Google Analytics specialists to optimize mobile menu and cart flows for Middle Eastern fast-food brands. Used funnel analysis and usability inspections to identify pain points and deliver interventions that reduced drop-offs and improved cart conversion effectiveness by 40%.

Education

Degrees, certifications, and relevant coursework

National Institute of Design (NID) logoNN

National Institute of Design (NID)

Strategic Design Management

2017 - 2020

Completed a Strategic Design Management program at the National Institute of Design between 2017 and 2020.

National Institute of Fashion Technology (NIFT) logoNN

National Institute of Fashion Technology (NIFT)

Fashion Design

2011 - 2015

Studied Fashion Design at the National Institute of Fashion Technology from 2011 to 2015.

Tech stack

Software and tools used professionally

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