Barry Einhorn
@barryeinhorn
Senior Salesforce Architect and consultant delivering secure, scalable enterprise transformations across Sales, Service, and customized clouds.
What I'm looking for
I’m a Senior Salesforce Application Architect and consultant with 12+ years of experience driving digital transformation, secure solution design, and system integration. Recently credentialed as a Salesforce Certified Application Architect, I specialize in building enterprise-grade Salesforce solutions that balance technical rigor with business agility.
I’ve led complex implementations and migrations, including orchestrating HubSpot and Zendesk to Salesforce with a strong focus on data integrity. I also spearhead sophisticated automations—using tools like Titan and Zapier—and modernize legacy logic by shifting from Apex to Salesforce Flow to reduce technical debt and improve maintainability.
Across platforms, I work with standard clouds such as Sales Cloud, Service Cloud, and Experience Cloud, plus Nonprofit Cloud (NPSP). As a Certified Sharing & Visibility Architect and AI Specialist, I build high-impact, data-driven systems that empower both stakeholders and technical teams, and I mentor others through best practices and training.
Experience
Work history, roles, and key accomplishments
Senior Salesforce Consultant
Malam Team
Jan 2025 - Present (1 year 4 months)
Lead enterprise-scale Salesforce implementations by translating complex business requirements into scalable technical solutions. Spearhead Salesforce Flow automation to replace legacy Apex, reducing technical debt and improving maintainability while mentoring junior consultants.
Senior Salesforce Consultant
Independent Salesforce Consultant
Jan 2023 - Jan 2025 (2 years)
Delivered end-to-end Salesforce architectures using Titan Web and Flows to automate complex workflows and integrate Zapier/Make to reduce manual data entry by ~30%. Orchestrated Zendesk and HubSpot migrations to Salesforce, ensuring 100% data integrity with Salto, Gearset, and secure deployment scripts.
Salesforce Business Analyst & Consultant
CloudTech
Jan 2021 - Jan 2023 (2 years)
Led requirements workshops for multi-stakeholder projects, documenting user stories and acceptance criteria in Jira. Designed and implemented Experience Cloud portals and optimized Docomotion document-generation workflows, serving as the bridge between business stakeholders and developers.
Senior System Integration Consultant
Independent Consultant
Jan 2014 - Jan 2022 (8 years)
Led global migrations from on-premise legacy systems to cloud-based SaaS platforms for regulated enterprise clients, including TrackWise Digital on Salesforce. Designed enterprise risk, audit, and compliance workflows, managed full SDLC through UAT and Go-Live, and delivered executive dashboards for operational visibility.
Project Manager & Technical Leader
Sparta Systems
Jan 2008 - Jan 2013 (5 years)
Managed TrackWise implementation projects from requirements analysis to delivery for global pharma and medical device clients. Developed training for business and technical teams to improve adoption, and partnered with R&D to recommend enhancements that improved system stability and functionality.
Education
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Barry hasn't added their education
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