I seek product design or UX/UI roles where I can be involved in the end-to-end UX process, collaborate cross-functionally, and solve real problems that improve people’s lives.
Ayarin Butdee
@ayarinbutdee
Designing Together, Solving Real Problems.
What I'm looking for
Hi there, you can call me Aya! I’m a UX/UI Designer with a strong foundation in user-centered design, consumer behavior, and market strategy—shaped by global experience across Europe and APAC, a UK-based master’s degree, and IBM Design Thinking certification. I bring critical thinking, cultural adaptability, and end-to-end ownership across diverse industries.
Experience
Work history, roles, and key accomplishments
UX/UI Designer
TotalCoach
Nov 2024 - Sep 2025 (10 months)
Led the end-to-end redesign of TotalCoach’s Athlete pillar—rearchitectured the whole journey e.g., invitation-led booking flow with inline pay/scheduling, doubling task success rate in prototype testing and enabling athletes to book lessons twice as fast with zero errors.
UX/UI Designer
Heveloon
Jan 2022 - Jul 2023 (1 year 6 months)
● Delivered a data management platform for a London-based energy company, enabling 15+ internal users to access and utilize data for informed business decisions—from concept to launch.
● Consulted across multiple client engagements, leading stakeholder workshops, translating goals into delivery roadmaps, and managing stakeholder communications.
Graphic Designer
Chantelle
Dec 2020 - Dec 2021 (1 year)
Prepared production-ready CAD files for lingerie manufacturing, improving production efficiency while maintaining brand standards through cross-disciplinary collaboration.
Design Concept Researcher
French Connection
Oct 2019 - Jan 2020 (3 months)
Conducted secondary research and trend analysis for upcoming collections and delivered visual insights to the design director, improving proposal acceptance outcomes.
Education
Degrees, certifications, and relevant coursework
Glasgow Caledonian University
Master of Science, Fashion and Lifestyle Marketing
2019 - 2020
Completed a Master of Science in Fashion and Lifestyle Marketing, focusing on consumer behaviour and marketing strategies within fashion contexts.
Rangsit University
Bachelor of Fine Arts, Fashion and Apparel Design
2013 - 2017
Grade: GPA 3.12
Earned a Bachelor of Fine Arts in Fashion and Apparel Design, covering apparel design, patternmaking, and production techniques.
Availability
Location
Authorized to work in
Website
ayabutdee.notion.sitePortfolio
ayabutdee.notion.siteSocial media
Skills
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